SEGMENTS
| 686,072 | TOTAL UNIVERSE / BASE RATE | $80.00/M |
| 70,834 | 3 Month $5-$99 Donors | $100.00/M |
| 149,087 | 6 Month $5-$99 Donors | $95.00/M |
| 334,155 | 12 Month $5-$99 Donors | $90.00/M |
| 519,589 | 24 Month $5-$99 Donors | $85.00/M |
| 686,072 | 36 Month $5-$99 Donors | $80.00/M |
| Consumer Mailers-1 & 3 Month HL | ||
| Consumer Mailers-$10/M off the Base | ||
| Non-Reciprocal Rental Rate | + $20.00/M |
DEMOGRAPHICS/PROFILE
| Women | 55% |
| Men | 41% |
| Average Income | $ |
| Average Unit of Sale | $18 |
DESCRIPTION
These are contributors to the nation's most prominent association for research, educational, and community programs designed for the prevention of heart disease and stroke. The American Heart Association donor is a caring, concerned individual who will be a great prospect for your next fundraising appeal. The file is also available with demographic, psychographic, and religious/ethnic selections as well.
**Please note: A reciprocal recency fee will be in place for any mailers who charge a fee for any recency over 12 Months.***
For more information on our important work, please visit our website at www.americanheart.org
ADDITIONAL NOTES
$10.00+ Donors (79%)
All selections must be available on a reciprocal basis.
UNIT OF SALE
$18.00 Average
CANCELLATION INFO
All cancelled orders are subject to a $150 cancellation fee, plus $15/m running charges, selection charges and material and shipping charges. Full rental charges apply to all cancellations made after mail date or after merge.
SOURCE
- 100 % Direct Mail
GENERAL COMMENTS
Formerly: Donors Fighting Heart Disease and Stroke
NET NAME PRICING
| Policy: | Net Name 85% |
| Minimum: | 50,000 |
| Run Charge: | $ 10 /M |
| Terms: | 20% Commission to Recognized Brokers |
LIST TYPE
Consumer
COUNTS THROUGH
11/21/2025
CARD UPDATED
12/04/2025
UPDATE CYCLE
MONTHLY
NEXT UPDATE
01/10/2026
INCOME
$
SELECTIONS
| $10+ Donors | 12.00/M |
| 1 Month Hotline | 11.00/M |
| Gender/Sex | 8.00/M |
| Non Reciprocal Fee | 20.00/M |
| SCF | 8.00/M |
| State | 8.00/M |
| Zip | 8.00/M |
KEY CODING
| Key Coding is available | |
| Charges: | 3 /M |
MATERIAL & PROCESSING
| Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
| NAMES: | 5,000 |
| DOLLARS: | $ |
NET NAME POLICY
85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM
ID NUMBERS
| DMI NUMBER | 21263 |
| NEXTMARK NUMBER | 63493 |
| MIN NUMBER | 44844 |
CURRENCY
US Dollar
CONTACT
| Orders/Clearances | * Nihal Shetty | nihal.shetty@data-axle.com | |
| SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com | ||
| Sales | Laura Cox | laura.cox@data-axle.com | (402) 836-5689 |
| 1st Backup Orders/Clearances | Vijay Thorat | vijay.thorat@data-axle.com | |
| 2nd Backup Orders/Clearances | Kalyani Jadhav | kalyani.jadhav@data-axle.com |
*=primary contact
