SEGMENTS
95,737 | TOTAL UNIVERSE / BASE RATE | $80.00/M |
69,624 | Active Members | $80.00/M |
10,227 | 3 Month Members | + $15.00/M |
26,171 | 6 Month Members | + $10.00/M |
63,629 | 12 Month Members | + $5.00/M |
Non-Reciprocal Rental Rate | + $15.00/M |
DEMOGRAPHICS/PROFILE
Women | 50% |
Men | 50% |
Average Income | $ |
Average Unit of Sale | $40 |
DESCRIPTION
* If mailer does not make their list available, a $15/M additional non-reciprocal fee will apply.
Now entering its fifth decade, WTTW11 reaches four million viewers a month in the Chicago metro area and enjoys one of the largest television
audiences in the nation. WTTW offers a range of quality programming in the performing and fine arts, nature, science and public affairs, as well as a rich children's schedule.
The WTTW11 donor file consists of affluent, informed and conscientious individuals who are committed to their communities. These supporters of local public television are engaged in the rich cultural life of Chicago and are lifelong learners.
This list will be a great test for a number of different mailers. Pricing incentives are also in place for catalog and publishing offers.
Exchanges limited to SCF's 463-465,600-611,479 & 471.
All selections and net name arrangements must be available on a reciprocal basis.
ADDITIONAL NOTES
List owner does not allow usage by political candidates or committees.
UNIT OF SALE
$40.00+/YEAR MEMBERSHIP
CANCELLATION INFO
All cancelled orders are subject to a $150 cancellation fee, plus $15/m running charges, selection charges and material and shipping charges. Full rental charges apply to all cancellations made after mail date.
SOURCE
- Direct mail sold
NET NAME PRICING
Policy: | Net Name 85% |
Minimum: | 50,000 |
Run Charge: | $ 10 /M |
Terms: | 20% Commission to Recognized Brokers |
LIST TYPE
Consumer
COUNTS THROUGH
08/24/2023
CARD UPDATED
09/23/2024
UPDATE CYCLE
UNKNOWN
NEXT UPDATE
INCOME
$
SELECTIONS
12 Month | 5.00/M |
3 Month | 15.00/M |
6 Month | 10.00/M |
Gender | 8.00/M |
Non Reciprocal Fee | 15.00/M |
SCF | 8.00/M |
State | 8.00/M |
Zip | 8.00/M |
KEY CODING
Key Coding is available | |
Charges: | 2 /M |
MATERIAL & PROCESSING
Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
NAMES: | 5,000 |
DOLLARS: | $ |
NET NAME POLICY
85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM
ID NUMBERS
DMI NUMBER | 14493 |
NEXTMARK NUMBER | 63218 |
MIN NUMBER | 15905 |
CURRENCY
US Dollar
CONTACT
Sales | Laura Cox | laura.cox@data-axle.com | (402) 836-5689 |
1st Backup Orders/Clearances | Viplawa Jagatap | viplawa.jagatap@data-axle.com | |
2nd Backup Orders/Clearances | Priyanka Golhar | priyanka.golhar@data-axle.com | |
SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com | ||
Orders/Clearances | * Aakriti Lal | aakriti.lal@data-axle.com |
*=primary contact
