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WTTW Chicago Nonprofit TV Members

SEGMENTS

95,737 TOTAL UNIVERSE / BASE RATE $80.00/M
69,624 Active Members $80.00/M
10,227 3 Month Members + $15.00/M
26,171 6 Month Members + $10.00/M
63,629 12 Month Members + $5.00/M
Non-Reciprocal Rental Rate + $15.00/M

DEMOGRAPHICS/PROFILE

Women 50%
Men 50%
Average Income $
Average Unit of Sale $40

DESCRIPTION

* If mailer does not make their list available, a $15/M additional non-reciprocal fee will apply.

Now entering its fifth decade, WTTW11 reaches four million viewers a month in the Chicago metro area and enjoys one of the largest television
audiences in the nation.  WTTW offers a range of quality programming in the performing and fine arts, nature, science and public affairs, as well as a rich children's schedule.

The WTTW11 donor file consists of affluent, informed and conscientious individuals who are committed to their communities.  These supporters of local public television are engaged in the rich cultural life of Chicago and are lifelong learners.

This list will be a great test for a number of different mailers. Pricing incentives are also in place for catalog and publishing offers.  

Exchanges limited to SCF's 463-465,600-611,479 & 471.

All selections and net name arrangements must be available on a reciprocal basis.


ADDITIONAL NOTES
List owner does not allow usage by political candidates or committees.

UNIT OF SALE
$40.00+/YEAR MEMBERSHIP

CANCELLATION INFO
All cancelled orders are subject to a $150 cancellation fee, plus $15/m running charges, selection charges and material and shipping charges. Full rental charges apply to all cancellations made after mail date.

SOURCE

  • Direct mail sold

NET NAME PRICING

Policy: Net Name 85%
Minimum: 50,000
Run Charge: $ 10 /M
Terms: 20% Commission to Recognized Brokers

LIST TYPE

Consumer
 

COUNTS THROUGH

08/24/2023

CARD UPDATED

09/23/2024

UPDATE CYCLE

UNKNOWN

NEXT UPDATE

INCOME

$

SELECTIONS

12 Month 5.00/M
3 Month 15.00/M
6 Month 10.00/M
Gender 8.00/M
Non Reciprocal Fee 15.00/M
SCF 8.00/M
State 8.00/M
Zip 8.00/M

KEY CODING

Key Coding is available
Charges: 2 /M

MATERIAL & PROCESSING

Delivery Fee 75.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 5,000
DOLLARS: $

NET NAME POLICY

85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM

ID NUMBERS

DMI NUMBER 14493
NEXTMARK NUMBER 63218
MIN NUMBER 15905

CURRENCY

US Dollar

CONTACT

Sales Laura Cox laura.cox@data-axle.com (402) 836-5689
1st Backup Orders/Clearances Viplawa Jagatap viplawa.jagatap@data-axle.com
2nd Backup Orders/Clearances Priyanka Golhar priyanka.golhar@data-axle.com
SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com
Orders/Clearances * Aakriti Lal aakriti.lal@data-axle.com

*=primary contact

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