SEGMENTS
| 260,475,653 | TOTAL UNIVERSE / BASE RATE | $150.00/M |
| 260,475,653 | Individuals | $150.00/M |
| 85,012,770 | Individuals with Email | $225.00/M |
| 151,185,977 | Households | $150.00/M |
| 12,549,395 | Age | + $5.00/M |
| 35,188,900 | Presence of Children | + $5.00/M |
| 66,994,800 | Income | + $5.00/M |
DEMOGRAPHICS/PROFILE
| Women | 49% |
| Men | 51% |
| Average Income | $ |
DESCRIPTION
Engage with audiences that reflect deeper insights, reach beyond demographics to connect with consumers based on their true behaviors and interests. Data Axles AI Knowledge Base audiences are created with a context aware system that and learns with new information. Data Axles AI utilizes all attributes available , providing a comprehensive view or each individual when determining suitability for each audience. This AI-powered approach delivers strong targeted audiences for marketing efforts. This ongoing evolution ensures a constant influx of highly targeted AI-generated segments delivered to our partners and customers, with new segments released quarterly.
AI introduces the ability to connect authentically with consumers, tapping into their genuine behaviors and interests. By shattering age stereotypes and surpassing surface-level categorizations, you find a richer, more impactful connection with diverse audiences.
Please contact us for a sample of all the available audience categories.
Acts like Generations (X, Z, Millennials, etc.)
Auto, Including Ecco/Hybrid Vehicles
Banking
Demographics
Health Ailments>
Health/Diet
Insurance
Media
Party Planning/Décor
Political
Psychographics (attitudes)
Retail/Shopping
Social Media
Travel Interests
Video Games
Volume pricing for email per thousand:
| 1-10,000 | $225.00 | |
| 10,001-50,000 | $135.00 | |
| 50,001-100,000 | $90.00 | |
| 100,001-500,000 | $30.00 | |
| 500,001-1 Million | $22.00 | |
| 1,000,001-2 Million | $12.00 | |
| 2,000,001+ | $10.00 |
SOURCE
- Compiled and Self Reported Data
- Compiled lists
NET NAME PRICING
| Policy: | Net Name 0% |
| Terms: | 20% Commission to Recognized Brokers |
PROFILE
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LIST TYPE
Consumer
COUNTS THROUGH
05/31/2025
CARD UPDATED
06/02/2025
UPDATE CYCLE
MONTHLY
NEXT UPDATE
06/30/2025
INCOME
$
SELECTIONS
| Age | 5.00/M |
| Ailment | 10.00/M |
| Behavioral Models | 10.00/M |
| Date of Birth | 5.00/M |
| Dwelling Size/Type | 5.00/M |
| Gender/Sex | 5.00/M |
| Home Owner | 5.00/M |
| Home Value | 5.00/M |
| Household Income | 5.00/M |
| Length of Residence | 5.00/M |
| Lifestyle Interest | 10.00/M |
| Mail Order Buyers | 5.00/M |
| Marital Status | 5.00/M |
| Mortgage Information | 5.00/M |
| Other Select: quantity TBD | 75.00/M |
| Political Party Affiliation | 10.00/M |
| Presence of Children | 5.00/M |
| Run Charges | 10.00/M |
| Special Selects | |
| State/SCF/ZIP | 5.00/M |
| Voters | 5.00/M |
KEY CODING
| Key Coding is available | |
| Charges: | 3 /M |
MATERIAL & PROCESSING
| Creative Split Per Extra Creative | 100.00/F |
| Delivery Fee | 110.00/F |
| Image Hosting | 150.00/F |
| Matchback Fee | 500.00/F |
| Opt-out Link Hosting | 150.00/F |
| Suppression | 150.00/F |
| View as Web Page Hosting per msg | 100.00/F |
MINIMUM ORDER REQUIREMENTS
| NAMES: | 5,000 |
| DOLLARS: | $1,000 |
NET NAME POLICY
0%
ID NUMBERS
| DMI NUMBER | |
| NEXTMARK NUMBER | 632109 |
| MIN NUMBER |
CURRENCY
US Dollar
CONTACT
| Account Manager | * Nicole Bianco | nicole.bianco@data-axle.com | (402) 836-6259 |
*=primary contact
