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Arbor Day Foundation Apogee Enhanced

SEGMENTS

1,536,830 TOTAL UNIVERSE / BASE RATE $85.00/M
Apogee Donor Match
164,955 3 Mos Donors/Members + $21.00/M
207,089 6 Mos Donors/Members + $16.00/M
417,791 12 Mos Donors/Members + $11.00/M
*$15/M Apogee Enhancement fee applies and covers all Apogee selects
See below for specific donor categories

DEMOGRAPHICS/PROFILE

Women 55%
Men 41%
Average Income $96,400
Average Unit of Sale $15

DESCRIPTION

Exclusively for Apogee members...the Arbor Day Foundation file is now optimized for fundraising appeals. Pinpoint the Arbor Day Foundation donors who are ready for your appeal via category/affinity selects, philanthropic RFM variables, etc. Apogee, Data Axle's nonprofit co-operative database, serves all nonprofit sectors and contains data from over 30 million philanthropic households and over 1 billion donations. This list is available with Apogee data due to the fact it is managed and fulfilled by Data Axle. It does not reflect whether or not the list owner is an Apogee participant, as Apogee is a blind database. These selects are only available to Apogee members as a benefit of membership.

SOURCE

  • Direct mail sold

NET NAME PRICING

Policy: Net Name 85%
Minimum: 50,000
Run Charge: $ 10 /M
Terms: 20% Commission to Recognized Brokers

LIST TYPE

Consumer
 

COUNTS THROUGH

06/30/2025

CARD UPDATED

07/17/2025

UPDATE CYCLE

MONTHLY

NEXT UPDATE

08/15/2025

INCOME

$96,400

SELECTIONS

$10+ Donors 10.00/M
$15+ Donors 15.00/M
$20+ Donors 20.00/M
$25+ Donors 25.00/M
1 Month Hotline 26.00/M
12 Month Hotline 11.00/M
3 Month Hotline 21.00/M
6 Month Hotline 16.00/M
Apogee Enhancement 15.00/M
Cancellation Run Charges 15.00/M
Gender/Sex 8.00/M
Non Reciprocal 20.00/M
SCF 8.00/M
State 8.00/M
Zip 8.00/M

KEY CODING

Key Coding is available
Charges: 5 /M

MATERIAL & PROCESSING

Delivery Fee 75.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 5,000
DOLLARS: $

NET NAME POLICY

85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM

ID NUMBERS

DMI NUMBER
NEXTMARK NUMBER 605175
MIN NUMBER

CURRENCY

US Dollar

CONTACT

Orders/Counts * Tina Hess Tina.hess@data-axle.com (402) 836-4442
2nd Backup Orders/Clearances Anjie Logan anjie.logan@data-axle.com (914) 925-2469
SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com
Sales Britt Perry britt.perry@data-axle.com (402) 836-5100
1st Backup Orders/Clearances Carmen Aponte carmen.aponte@data-axle.com (914) 925-2400

*=primary contact

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