SEGMENTS
157,962 | TOTAL UNIVERSE / BASE RATE | $65.00/M |
49,554 | 3 Month Donors* | $65.00/M |
86,429 | 6 Month Donors* | $65.00/M |
132,159 | 12 Month Donors* | $65.00/M |
157,962 | 24 Month Donors* | $65.00/M |
*$15/M Apogee Enhancement fee applies and covers all Apogee selects | ||
See below for specific donor categories |
DEMOGRAPHICS/PROFILE
Women | 89% |
Men | 4% |
Average Income | $50,000 |
Average Unit of Sale | $93 |
DESCRIPTION
Exclusively for Apogee members...
The Maryland Square file is now optimized for fundraising appeals. Pinpoint the Maryland Square donors who are ready for your appeal via category/affinity selects, philanthropic RFM variables, etc.
Apogee, Data Axle's nonprofit co-operative database, serves all nonprofit sectors and contains data from over 30 million philanthropic households and over 1 billion donations.
For decades, hundreds of thousands of women have been delighted and excited when they discover Maryland Square: a shoe company that carries their often-hard-to-find size in footwear that's not only comfortable, but sophisticated and stylish as well. Ordinary shoe stores simply can't match the extraordinary range of women's sizes (4 to 14) and widths (AAAA to EEEE) that Maryland Square offers its shoppers - all from well-known and much-loved names brands. Maryland Square is a division of Mason Companies, Inc.
Demographics/Profile:
Women 89%
Men 4%
Average Income $50,000
Average Age 55
Credit Card Buyers 88%
Donation to Specific Cause Selects Include:
Animal Welfare, Catholic Devotional, Children's Health, Catholic Social Services, Ethnic, Health/Disease Specific, Liberal Causes, Nature/Wildlife/Environmental, Christian (Non-Catholic), Religion, Domestic Relief, International Relief, Social Services, Veterans Assistance
Telemarketing is not allowed.
Reuse is allowed (1,000 minimum order).
Sample mail piece is required for approval.
Terms:
Payment due 30 days after mail date. Prepayment required for first time mailers.
Computer verification required with all reuse orders.
Cancellations are subject to a cancellation fee plus running charges and selections at full rate. Orders cancelled 15 days prior to mail date/merge, payment due in full. Cancellations must be received in writing 15 days prior to the mail date/merge.
SOURCE
- Direct mail sold
GENERAL COMMENTS
MULTIBUYERS TO SAME OFFER ONLY
NET NAME PRICING
Policy: | Net Name 85% |
Minimum: | 50,000 |
Run Charge: | $ 10 /M |
Terms: | 20% Commission to Recognized Brokers |
LIST TYPE
Consumer
COUNTS THROUGH
06/30/2025
CARD UPDATED
07/08/2025
UPDATE CYCLE
MONTHLY
NEXT UPDATE
08/09/2025
INCOME
$50,000
SELECTIONS
Apogee Enhancement | 15.00/M |
Cancellation Fee | 150.00/F |
Cancellation Running Charges | 10.00/M |
Demographics | 15.00/M |
philanthropic RFM variables | |
Running Charge | 10.00/M |
KEY CODING
Key Coding is available | |
Charges: | 5 /M |
MATERIAL & PROCESSING
Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
NAMES: | 10,000 |
DOLLARS: | $ |
NET NAME POLICY
85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM
ID NUMBERS
DMI NUMBER | |
NEXTMARK NUMBER | 586034 |
MIN NUMBER | 586034 |
CURRENCY
US Dollar
CONTACT
SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com | ||
Sales | Debbie Zetwick | Debbie.Zetwick@data-axle.com | (402) 836-4393 |
1st Backup Orders/Clearances | Tina Hess | Tina.hess@data-axle.com | (402) 836-4442 |
2nd Backup Orders/Clearances | Anjie Logan | anjie.logan@data-axle.com | (914) 925-2469 |
Orders/Clearances | * Tiffany Ayres | tiffany.ayres@data-axle.com | (402) 836-6203 |
*=primary contact
