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Habitat for Humanity Int'l Wiland Direct Modeled File

SEGMENTS

647,260 TOTAL UNIVERSE / BASE RATE $80.00/M
647,260 Universe for Modeled Selections $80.00/M
Wiland Scoring Fee + $37.00/M
Catalog/Publishers Rate $75.00/M

DEMOGRAPHICS/PROFILE

Women 61%
Men 35%
Average Income $55,000
Average Unit of Sale $35

DESCRIPTION

Driven by the vision that everyone needs a decent place to live, Habitat for Humanity began in 1976 as a grassroots effort on a community farm in southern Georgia. The Christian housing organization has since grown to become a leading global nonprofit working in local communities across all 50 states and in more than 70 countries. Families and individuals in need of a hand up partner with Habitat for Humanity to build or improve a place they can call home. Habitat homeowners help build their own homes alongside volunteers and pay an affordable mortgage. Through financial support, volunteering or advocating for affordable housing, everyone can help families achieve the strength, stability and self-reliance they need to build better lives for themselves.

 

Habitat for Humanity has built or repaired homes helping more than 35 million people worldwide in need of safe and affordable housing.

 

Wiland members can apply their models to Habitat For Humanity, Int'l to target individuals who most closely match their own donors, subscribers or buyers. This provides an ideal audience for out-of-category mailers or for continuation mailers to augment their existing segments. Names selected from a client's model will be net of the client's housefile.

SOURCE

  • Direct response

GENERAL COMMENTS

If quantity falls below 17,200, a $600/flat scoring fee will apply in addition to the base price and delivery fee.

NET NAME PRICING

Terms: 20% Commission to Recognized Brokers

LIST TYPE

Consumer
 

COUNTS THROUGH

06/14/2025

CARD UPDATED

06/20/2025

UPDATE CYCLE

MONTHLY

NEXT UPDATE

07/25/2025

INCOME

$55,000

SELECTIONS

Additional Selects (per variable) 5.00/M
Scoring Fee 37.00/M

KEY CODING

Key Coding is available
Charges: 3 /M

MATERIAL & PROCESSING

Delivery Fee 75.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 17,200
DOLLARS: $600

ID NUMBERS

DMI NUMBER
NEXTMARK NUMBER 581955
MIN NUMBER 581955

CURRENCY

US Dollar

CONTACT

Sales Laura Cox laura.cox@data-axle.com (402) 836-5689
SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com
2nd Backup Orders/Clearances Nihal Shetty nihal.shetty@data-axle.com
1st Backup Orders/Clearances Tara Lambert tara.lambert@data-axle.com (402) 836-6271
Orders/Clearances * Nancy Arbuco nancy.arbuco@data-axle.com (914) 925-2478

*=primary contact