SEGMENTS

DEMOGRAPHICS/PROFILE

DESCRIPTION

Reach America’s Veterans from all branches of the armed forces. This information is sourced from self-reported data, subscriptions to veteran’s publications and states where individuals claim a veteran’s tax deduction.

This mostly male audience has an average age of 65+ and an average income of under $75K.

The America’s Veterans file is overlaid with Data Axle’s multi-sourced suite of enhancements.  Target by Donor By Cause, Age, Income, Lifestyle Interest, Ethnicity, Religion, Pet Owners and much more! 

This would be the perfect file for nonprofits, financial, insurance, sweeps, publications and political offers!

SOURCE

• Direct response

NET NAME PRICING

PROFILE

Child Age   (12.00/M) 12 Months 0-2 180,229 3-5 365,731 6-10 535,047 11-15 481,048 16-17 236,847 Ethnicity   (12.00/M) 12 Months African American 79,917 Hispanic 1,102,729 Religion   (12.00/M) 12 Months Catholic 622,328 Jewish 747,798 Protestant 1,754,173 Age   (12.00/M) 12 Months 25-29 27,461 30-34 55,200 35-39 100,831 40-44 113,808 45-49 157,270 50-54 206,117 55-59 232,197 60-64 282,846 65-69 313,968 70-74 392,700 75+ 777,004 Income   (12.00/M) 12 Months Under $50,000 594,810 $50,000-74,999 502,364 $75,000-99,999 464,005 $100,000-124,999 613,550 $125,000-149,999 263,975 $150,000-174,999 164,171 $175,000-199,999 112,036 $200,000-249,999 147,302 $250,000+ 130,912 Lifestyle Select   (12.00/M) 12 Months Bible 188,726 Cats 116,209 Collectibles 461,126 Cooking 639,600 Credit Card Users 735,679 Culture Arts 118,271 Do It Yourselfer 289,497 Dogs 149,747 Fishing 155,473 Fitness Exercise 525,786 Gardening 677,364 General Travel 633,075 Gift Giver 803,137 Golf 530,138 Hispanic Ethnic Products 23,354 Hobbies 352,391 Hunting 126,511 Hunting Fishing 149,677 Inspirational 56,737 Knitting 268,056 Magazine Subscribers 980,721 Pets 333,007 Quilting 148,496 Sweepstakes 520,655 Gender   (10.00/M) 12 Months Male 2,336,920 Female 104,597