SEGMENTS
| 13,089 | TOTAL UNIVERSE / BASE RATE | $140.00/M |
| 6,540 | Active Subscribers | $140.00/M |
| Consumer Offers (Non-Nursing) | $100.00/M | |
| Fundraiser Rate | $80.00/M |
DEMOGRAPHICS/PROFILE
| Women | 95% |
| Men | 5% |
| Average Income | $75,000 |
| Average Unit of Sale | $28 |
DESCRIPTION
Published by Lippincott®, American Journal of Nursing (AJN) is the oldest and most honored broad-based nursing journal in the world. Paid subscribers are registered nurses, advanced practice nurses, licensed practical/vocational nurses, nursing students, and nursing professionals. They work in a variety of settings, including hospitals, home healthcare agencies, ambulatory care centers, private offices, schools, and universities, among others.
Lippincott®is the world's leading source of medical, nursing, and health science information publishing over 300+ peer-reviewed journals.
Demographics about these subscribers reveal that: 95% are female; average age is 45; 91% are homeowners; median household income is $75,000; 75% are married; and 87% have credit cards. 91% of these buyers are at home address. Over 60% of these buyers have baccalaureate degrees and nearly 25% have earned their master's degrees.
Sample mailing piece required for approval.
Other lists available from Lippincott include:
• Lippincott's Nursing Masterfile
• Nursing Made Incredibly Easy!
• Nursing2020
SOURCE
- Direct mail sold
NET NAME PRICING
| Terms: | 20% Commission to Recognized Brokers |
PROFILE
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LIST TYPE
Business
COUNTS THROUGH
05/31/2025
CARD UPDATED
06/03/2025
UPDATE CYCLE
SEMIANNUALLY
NEXT UPDATE
12/31/2025
INCOME
$75,000
SELECTIONS
| Gender/Sex | 10.00/M |
| Nurse Type Certification | 25.00/M |
| Recency | 25.00/M |
| SCF/State/Zip | 10.00/M |
| Specialty | 25.00/M |
| Work Setting | 25.00/M |
KEY CODING
| Key Coding is available | |
| Charges: | 3 /M |
MATERIAL & PROCESSING
| Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
| NAMES: | 5,000 |
| DOLLARS: | $ |
ID NUMBERS
| DMI NUMBER | |
| NEXTMARK NUMBER | 550295 |
| MIN NUMBER | 550295 |
CURRENCY
US Dollar
