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Environmental Defense Fund Donorbase Models

SEGMENTS

359,313 TOTAL UNIVERSE / BASE RATE $85.00/M
359,313 Total Donors $85.00/M
25,957 3 Mos Donors + $21.00/M
53,624 6 Mos Donors + $16.00/M
102,224 12 Mos Donors + $11.00/M
Donorbase (all orders) + $30.00/M

DEMOGRAPHICS/PROFILE

Women 57%
Men 31%
Average Income $
Average Unit of Sale $40

DESCRIPTION

Environmental Defense Fund is a leading national non-profit organization dedicated to protecting the environmental rights of all people, including future generations. Among these rights are access to clean air and water, healthy and nourishing food, and flourishing ecosystems. EDF's mission is to preserve the natural systems on which all life depends. Guided by science, they design and transform markets to bring lasting solutions to the most serious environmental problems.

 

Through the Donorbase modeling program, participants can target EDF donors who are also donating to Animal Welfare, Arts/Culture, Health/Disease, Humanitarian/Social, Int'l Relief, Political (Conservative or Liberal), and/or Public Benefit causes.

SOURCE

  • Direct mail sold

NET NAME PRICING

Policy: Net Name 85%
Minimum: 50,000
Run Charge: $ 10 /M
Terms: 20% Commission to Recognized Brokers

PROFILE

Donorbase   (30.00/M)
3 Month 6 Month
Animal Welfare 138,321
216,534
Health/Disease 125,108
146,259
International Relief 126,075
189,192
Public Benefit 163,005
252,075

LIST TYPE

Consumer
 

COUNTS THROUGH

09/30/2025

CARD UPDATED

10/21/2025

UPDATE CYCLE

QUARTERLY

NEXT UPDATE

01/15/2026

INCOME

$

SELECTIONS

$10+ Donors 10.00/M
$15+ Donors 15.00/M
$25+ Donors 25.00/M
$50+ Donors 30.00/M
12 Month Hotline 11.00/M
3 Month Hotline 21.00/M
6 Month Hotline 16.00/M
Cancellation Run Charges 15.00/M
Donorbase 30.00/M
Gender/Sex 7.00/M
SCF 8.00/M
State 8.00/M
Zip 8.00/M

KEY CODING

Key Coding is available
Charges: 3 /M

MATERIAL & PROCESSING

Delivery Fee 75.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 5,000
DOLLARS: $

NET NAME POLICY

85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM

ID NUMBERS

DMI NUMBER
NEXTMARK NUMBER 547055
MIN NUMBER 547055

CURRENCY

US Dollar

CONTACT

Orders/Clearances * Anjie Logan anjie.logan@data-axle.com (914) 925-2469
1st Backup Orders/Clearances Tiffany Ayres tiffany.ayres@data-axle.com (402) 836-6203
SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com
Sales Britt Perry britt.perry@data-axle.com (402) 836-5100
2nd Backup Orders/Clearances Tina Hess Tina.hess@data-axle.com (402) 836-4442

*=primary contact

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