SEGMENTS
| 363,632 | TOTAL UNIVERSE / BASE RATE | $85.00/M |
| 158,030 | 24 Month Donors | $85.00/M |
| Wiland Scoring Fee | + $37.00/M | |
| ($600/F Minimum Scoring) |
DEMOGRAPHICS/PROFILE
| Women | 57% |
| Men | 31% |
| Average Income | $ |
| Average Unit of Sale | $40 |
DESCRIPTION
Environmental Defense Fund is a leading national non-profit organization dedicated to protecting the environmental rights of all people, including future generations. Among these rights are access to clean air and water, healthy and nourishing food, and flourishing ecosystems. EDF's mission is to preserve the natural systems on which all life depends. Guided by science, they design and transform markets to bring lasting solutions to the most serious environmental problems.
Wiland Direct members can have their custom models applied to the EDF file, allowing them to reach their ideal target audience. Names will be delivered net of the mailer's house file, yielding incremental names to be added to the merge. This is a great way for out-of-category mailers to test into this responsive universe of donors.
SOURCE
- Direct mail sold
NET NAME PRICING
| Policy: | Net Name 85% |
| Minimum: | 50,000 |
| Run Charge: | $ 10 /M |
| Terms: | 20% Commission to Recognized Brokers |
LIST TYPE
Consumer
COUNTS THROUGH
05/31/2025
CARD UPDATED
06/12/2025
UPDATE CYCLE
QUARTERLY
NEXT UPDATE
10/15/2025
INCOME
$
SELECTIONS
| Cancellation Run Charges | 15.00/M |
| SCF | 8.00/M |
| State | 8.00/M |
| Wiland Scoring | 37.00/M |
| Zip | 8.00/M |
KEY CODING
| Key Coding is available |
MATERIAL & PROCESSING
| Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
| NAMES: | |
| DOLLARS: | $600 |
NET NAME POLICY
85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM
ID NUMBERS
| DMI NUMBER | |
| NEXTMARK NUMBER | 544635 |
| MIN NUMBER | 544635 |
CURRENCY
US Dollar
CONTACT
| SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com | ||
| Sales | Britt Perry | britt.perry@data-axle.com | (402) 836-5100 |
| Orders/Clearances | * Anjie Logan | anjie.logan@data-axle.com | (914) 925-2469 |
| 1st Backup Orders/Clearances | Carmen Aponte | carmen.aponte@data-axle.com | (914) 925-2400 |
| 2nd Backup Orders/Clearances | Tiffany Ayres | tiffany.ayres@data-axle.com | (402) 836-6203 |
*=primary contact
