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Pre-Home Sales Database

SEGMENTS

4,000,000 TOTAL UNIVERSE / BASE RATE $95.00/M
75,000 Weekly In-Contract Pre-Movers $105.00/M
350,000 1 Month In-Contract Pre-Movers $100.00/M
160,000 Monthly Phones + $30.00/M

DEMOGRAPHICS/PROFILE

Average Income $

DESCRIPTION

Included in Data Axle Pre-Home Sales Database are residential homeowners who have homes that are actively available on the market and currently for sale but not necessarily under contract. Typically 70% of these in-contract movers will move into the same county in their state.

 

The file consists of over 70,000 weekly and 4 million annual pre-mover records that are compiled, sourced and verified from multiple real estate and moving companies from homeowners who are planning on moving in the near future.  Data verification includes homeowner match to existing national consumer database, phone contacts to verify listing or pending sale, and real estate contract data confirming pending sale. This file offers the mover at present address.

 

This event trigger typically occurs 45 days before closing contract and physical move date, providing a marketing window for all marketing channels—direct to consumer (direct mail, phone).

 

This responsive database is geared to a plethora of direct marketing packages including mortgage and insurance offers, gardening offers, telecommunication services, credit cards, home furnishings, retail, decor catalogs, entertainment offers, home security companies, pre-mover offers, moving/storage services, and home improvement offers.

SOURCE

  • Telemarketing
  • Direct response
  • Compiled lists

NET NAME PRICING

Policy: Net Name 85%
Minimum: 50,000
Run Charge: $ 10 /M
Terms: 20% Commission to Recognized Brokers

LIST TYPE

Consumer
 

COUNTS THROUGH

02/28/2025

CARD UPDATED

03/14/2025

UPDATE CYCLE

MONTHLY

NEXT UPDATE

INCOME

$

SELECTIONS

Age 15.00/M
Ethnic Group, Ethnic Language, Religion 15.00/M
Gender 10.00/M
INCOME SELECT 15.00/M
PHONES 30.00/M
Pre-Mover Home Value 15.00/M
Type of Residence SFDU, MFDU, 10.00/M

KEY CODING

Key Coding is available
Charges: 3 /M

MATERIAL & PROCESSING

Delivery Fee 110.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 7,500
DOLLARS: $500

NET NAME POLICY

85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM

ID NUMBERS

DMI NUMBER
NEXTMARK NUMBER 530992
MIN NUMBER 530992

CURRENCY

US Dollar

CONTACT

Sales Chris Goodwin Chris.Goodwin@data-axle.com (402) 836-5120
Orders * Dawn Wood Dawn.Wood@data-axle.com  (402) 836-5123
SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com

*=primary contact

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