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Farm Journal Media Consumer Masterfile

SEGMENTS

1,497,969 TOTAL UNIVERSE / BASE RATE $140.00/M
1,497,969 Total Subscribers $140.00/M
Consumer Offers $110.00/M
Fundraising Offers $100.00/M
Email Addresses $400.00/M
Phones Available (Inquire) + $70.00/M

DEMOGRAPHICS/PROFILE

Average Income $

DESCRIPTION

The subscribers to the Farm Journal Media publications are highly responsive consumers with a variety of interests and hobbies beyond the crops and livestock they rely on to provide for their families. They read books/magazines on all kinds of subjects, they like to hunt and fish, go sailing, travel, golf, invest, buy clothes and enjoy good food. They are also pet owners with numerous other interests who are waiting to hear from you.

 

Farm Journal Media is the nation's leading agricultural media company. Farm Journal Media’s magazines include the 141 year-old flagship publication Farm Journal, as well as Drovers, MILK Business, PORK Business, AGPro, Dairy Herd Management, Top Producer, and Bovine Veterinarian among others. The company produces and distributes "AgDay", "U.S. Farm Report," "Corn College TV" and "Leave a Legacy" national TV programs. Additionally, Farm Journal Media produces the industry-leading website AgWeb.com, the syndicated radio show "AgriTalk" and recently launched a new division, Farm Journal Mobile.

 

Farm Journal Media also licenses detailed industry data through its FarmReach database, publishes the Pro Farmer and LandOwner newsletters, produces numerous large-scale live events and provides extensive custom publishing services.

SOURCE

  • Direct response
  • Opt-in e-mail
  • Telemarketing

NET NAME PRICING

Policy: Net Name 85%
Minimum: 100,000
Run Charge: $ 10 /M
Terms: 20% Commission to Recognized Brokers

PROFILE

Age   (20.00/M)
18-35 41,915
20-29 12,599
30-39 58,367
40-49 93,806
50-59 177,461
60-69 234,825
70-79 172,415
80+ 107,624

Income Range   (20.00/M)
$20,000-$34,999 108,603
$35,000-$49,999 157,309
$50,000-$69,999 201,599
$70,000-$99,999 228,130
$100,000-$149,999 178,279
$150,000-$199,999 55,278
$200,000-$249,999 34,530
$250,000 + 16,793

Interest Categories   (20.00/M)
Apparel 551,235
Boating/ Sailing 149,414
Books/ Music 688,607
Camping 85,325
Cars 394,593
Cat Owner 133,260
Childrens Products 456,976
Collectibles 205,281
Computer Owner 210,765
Cooking 482,465
Dieting /Weight Loss 176,553
Dog Owner 171,623
Electronics 294,630
Financial Investment 106,080
Fishing 282,157
Gambling 37,346
Gardening Horticulture 432,927
Golf 119,456
Gourmet Food and Wine 177,879
Handcrafts /Sewing 364,625
Health and Fitness 469,852
Home Decorating 431,409
Home Workshop/ DIY 155,675
Hunting 292,128
Magazine Subscribers 620,049
Outdoor Enthusiast 504,416
Pet Owner 526,661
Photography 79,366
Stamps/ Coin Collection 9,599
Stocks and Bonds 39,953
Sweepstakes 244,265
Travel US 407,336
Travel Foreign 25,991
Travel and Entertainment 407,336

LIST TYPE

Consumer
 Business

COUNTS THROUGH

02/28/2025

CARD UPDATED

04/07/2025

UPDATE CYCLE

QUARTERLY

NEXT UPDATE

09/30/2025

INCOME

$

SELECTIONS

Age 20.00/M
Donor Causes 20.00/M
Gender 15.00/M
Income Range 20.00/M
Interest Categories 20.00/M
Investor 20.00/M
Phone Number 70.00/M
Presence Of Children 20.00/M
SCF/State/Zip 10.00/M
Veterans 20.00/M

KEY CODING

Key Coding is available
Charges: 3 /M

MATERIAL & PROCESSING

Delivery Fee 75.00/F
Set Up 150.00/F
Suppression 150.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 5,000
DOLLARS: $

NET NAME POLICY

85% + $ 10/M RUNNING CHARGE ON 100,000 MINIMUM

ID NUMBERS

DMI NUMBER
NEXTMARK NUMBER 529696
MIN NUMBER 529696

CURRENCY

US Dollar

CONTACT

* Mike Mayhew mike.mayhew@data-axle.com (402) 836-5636

*=primary contact