SEGMENTS
| 227,431 | TOTAL UNIVERSE / BASE RATE | $65.00/M |
| 234,799 | 24 Month Donors* | |
| 158,185 | 12 Month Donors* | + $12.00/M |
| 108,382 | 6 Month Donors* | + $17.00/M |
| 61,775 | 3 Month Donors* | + $22.00/M |
| Food Mailer Rate | $80.00/M | |
| Fundraiser/Publisher | $65.00/M | |
| *15/M Apogee Enhancement fee applies and covers all Apogee selects | ||
| See below for specific donor categories |
DEMOGRAPHICS/PROFILE
| Women | 95% |
| Average Income | $65,000 |
| Average Unit of Sale | $110 |
DESCRIPTION
Exclusively for Apogee members...
The Draper's & Damon's file is now optimized for fundraising appeals. Pinpoint the Draper's & Damon's donors who are ready for your appeal via category/affinity selects, philanthropic RFM variables, etc.
Apogee, Data Axle's nonprofit co-operative database, serves all nonprofit sectors and contains data from over 30 million philanthropic households and over 1 billion donations.
Draper's & Damon's offers a carefree collection of fine-quality apparel, jewelry and footwear designed to meet the lifestyle demands of today's busy woman. From luncheon engagements to relaxing at home there are ensembles designed for every moment of her active lifestyle.
Demographic Profile:
These affluent, well dressed women have an average age of 65+ and an average income of $65,000. These demographics make them excellent prospects for a variety of offers including health/personal, food, upscale fashion apparel, gifts, casual wear, jewelry, gardening accessories, home décor, publications, fundraising appeals and more.
Size Selectable: Petite, Misses, Womens
15% Commission To All Recognized Brokers
File updates monthly
SOURCE
- 100% Direct Mail
NET NAME PRICING
| Policy: | Net Name 85% |
| Minimum: | 50,000 |
| Run Charge: | $ 10 /M |
| Terms: | 15% Commission to Recognized Brokers |
PROFILE
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LIST TYPE
Consumer
COUNTS THROUGH
05/30/2025
CARD UPDATED
06/03/2025
UPDATE CYCLE
MONTHLY
NEXT UPDATE
06/30/2025
INCOME
$65,000
SELECTIONS
| $100+ Buyers | 42.00/M |
| $150+ Buyers | 52.00/M |
| $50+ Buyers (Cum) | 27.00/M |
| $75+ Buyers | 32.00/M |
| 1 Month Hotline | 37.00/M |
| 12 Month Hotline | 12.00/M |
| 3 Month Hotline | 22.00/M |
| 6 Month Hotline | 17.00/M |
| Apogee Enhancement | 15.00/M |
| Average Purchase | 12.00/M |
| Casual wear | |
| Food | |
| Fundraising appeals | |
| Gardening accessories | |
| Gender/Sex | 10.00/M |
| Gifts | |
| Health/personal | |
| Home décor | |
| In House Credit Buyers | 10.00/M |
| Jewelry | |
| Multi-Buyers | 7.00/M |
| Product | 17.00/M |
| Publications | |
| Size | 17.00/M |
| State, SCF, Zip | 10.00/M |
| Upscale fashion apparel |
MATERIAL & PROCESSING
| Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
| NAMES: | 10,000 |
| DOLLARS: | $ |
NET NAME POLICY
85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM
ID NUMBERS
| DMI NUMBER | |
| NEXTMARK NUMBER | 503928 |
| MIN NUMBER | 503928 |
CURRENCY
US Dollar
CONTACT
| Orders/Clearances | * Aakriti Lal | aakriti.lal@data-axle.com | |
| 1st Backup Orders/Clearances | Viplawa Jagatap | viplawa.jagatap@data-axle.com | |
| 2nd Backup Orders/Clearances | Priyanka Golhar | priyanka.golhar@data-axle.com | |
| Sales | Debbie Zetwick | Debbie.Zetwick@data-axle.com | (402) 836-4393 |
| SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com |
*=primary contact
