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National Audubon Society Enhanced Masterfile

SEGMENTS

1,655,623 TOTAL UNIVERSE / BASE RATE $85.00/M
398,144 Last 24 Month Members $85.00/M
103,814 3 Month Members + $26.00/M
173,393 6 Month Members + $21.00/M
283,390 12 Month Members + $16.00/M

DEMOGRAPHICS/PROFILE

Women 57%
Men 30%
Average Income $
Average Unit of Sale $16

DESCRIPTION

The National Audubon Foundation has enhanced their member/donor file with consumer demographic data, which includes age, income, purchase and lifestyle behavior.

 

The mission of the National Audubon Society is to protect birds and the places they need today and tomorrow. Since 1905, Audubon has been a leader in the  conservation and environmental movement. Today Audubon is the most effective conservation network in America, using science, advocacy, education and on-the-ground conservation to lead the way. Audubon's state programs, nature centers, chapters, and partners have an unparalleled wingspan that reaches millions of people each year to inform, inspire, and unite diverse communities in conservation action.

 

Additional selects available, please inquire.

SOURCE

  • Direct mail sold

NET NAME PRICING

Policy: Net Name 85%
Minimum: 50,000
Run Charge: $ 10 /M
Terms: 20% Commission to Recognized Brokers

PROFILE

Age   (15.00/M)
Age 18-24
Age 25-29
Age 30-34
Age 35-39
Age 40-44
Age 45-49
Age 50-54
Age 55-59
Age 60-64
Age 65-69
Age 70-74
Age 75+

Household Income   (15.00/M)
Under $50K
$50k-$75K
$75K-$100K
$100K-$150K
$150K-$199K
$200K+

Parents of Children by Age/Gender   (15.00/M)
POC 0-3
POC 4-9
POC 10-15
POC 16-17

Ethnicity   (15.00/M)
African American
Asian (Central/Southwest,Far East,South selectable)
European (Eastern,Western selectable)
Greek
Hispanic (Spanish-speaking selectable)
Irish
Mediterranean
Native American
Inquire for others or specific country ethnicity

Religion   (15.00/M)
Buddhist
Catholic
Greek Orthodox
Hindu
Jewish
Muslim
Protestant
Inquire for others

Charitable Donors   (15.00/M)
General Donors
Environmental Donors
Health Donors
Political Donors (Democratic,Republican,Liberal Conservative selectable)
Religious Donors
Wildlife Donors

Lifestyle Interests   (15.00/M)
Apparel Buyers (Kids,Men’s,Women’s selectable)
Arts/Culture
Automotive
Aviation (real,not model planes)
Bargain Seekers
Beauty/Cosmetics
Birds
Collectibles (Stamps/Coins selectable)
Cooking
Cooking-Gourmet
Crafts (Crocheting,Knitting Needlepoint,Quilting,Sewing selectable)
Do It Yourselfer
Ethnic Product Buyers (African American,Asian selectable)
Equestrian
Health
Health-Diet/Weight Loss
Health-Fitness/Exercise
Gardening
Grandparents
Health Fitness Exercise
History
Home Decorating/Furnishings
Homeowner
Home Value
Investing
Length of Residence
Outdoors
Outdoors-Boating/Sailing
Outdoors-Camping/Hiking
Outdoors-Fishing
Outdoors-Hunting
Pets
Pets-Cats
Pets-Dogs
Photography
Publishing- Science Fiction
Rural Farming
Science
Sports
Sports-Auto Racing
Sports-Baseball
Sports-Basketball
Sports-Football
Sports-Golf
Sports-Hockey
Sports-Skiing
Sports-Soccer
Sports-Tennis
Sweepstakes
Travel
Travel-Cruises
Travel-Foreign
Travel-RV
Travel-US

Political   (15.00/M)
Democratic
Republican

LIST TYPE

Consumer
 

COUNTS THROUGH

06/30/2025

CARD UPDATED

07/15/2025

UPDATE CYCLE

MONTHLY

NEXT UPDATE

08/15/2025

INCOME

$

SELECTIONS

$10+ Donors 10.00/M
$15+ Donors 15.00/M
$20+ Donors 17.50/M
$25+ Donors 25.00/M
$5+ Donors 5.00/M
$50+ Donors 50.00/M
1 Month Hotline 26.00/M
12 Month Hotline 11.00/M
3 Month Hotline 21.00/M
6 Month Hotline 16.00/M
Age 15.00/M
Cancellation Run Charges 15.00/M
Charitable Donors 15.00/M
Ethnicity 15.00/M
Gender/Sex 8.00/M
Household Income 15.00/M
Lifestyle Interests 15.00/M
Non Reciprocal 15.00/M
Parents of Children by Age/Gender 15.00/M
Political 15.00/M
Religion 15.00/M
SCF 8.00/M
Source 10.00/M
State 8.00/M
Zip 8.00/M

KEY CODING

Key Coding is available
Charges: 3 /M

MATERIAL & PROCESSING

Delivery Fee 75.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 5,000
DOLLARS: $

NET NAME POLICY

85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM

ID NUMBERS

DMI NUMBER
NEXTMARK NUMBER 481563
MIN NUMBER 481563

CURRENCY

US Dollar

CONTACT

SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com
1st Backup Orders/Clearances Carmen Aponte carmen.aponte@data-axle.com (914) 925-2400
Orders/Clearances * Tina Hess Tina.hess@data-axle.com (402) 836-4442
2nd Backup Orders/Clearances Anjie Logan anjie.logan@data-axle.com (914) 925-2469
Sales Britt Perry britt.perry@data-axle.com (402) 836-5100

*=primary contact

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