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Arbor Day Foundation Enhanced Masterfile

SEGMENTS

1,262,906 TOTAL UNIVERSE / BASE RATE $85.00/M
1,262,906 36 Mos Donors/Members $85.00/M
18,885 1 Mos Donors/Members + $26.00/M
73,691 3 Mos Donors/Members + $21.00/M
268,042 6 Mos Donors/Members + $16.00/M

DEMOGRAPHICS/PROFILE

Women 55%
Men 41%
Average Income $
Average Unit of Sale $15

DESCRIPTION

The Arbor Day Foundation has enhanced their member/donor file with consumer demographic data, which includes age, income, purchase and lifestyle behavior.

 

Founded in 1972, the Arbor Day Foundation is the largest nonprofit membership organization dedicated to planting trees. Inspiring people to plant, nurture and celebrate trees, the Arbor Day Foundation plants and distributes more than 10 million trees each year. They strive to make the world a greener and healthier place, as evidenced by their many conservation and education programs including Tree City USA, Tree Campus USA, Community Tree Recovery, Arbor Day Farm, Rain Forest Rescue and Replanting Our Forests.

 

Additional selects available, please inquire.

SOURCE

  • Direct mail sold

NET NAME PRICING

Policy: Net Name 85%
Minimum: 50,000
Run Charge: $ 10 /M
Terms: 20% Commission to Recognized Brokers

PROFILE

Age   (15.00/M)
Age 18-24
Age 25-29
Age 30-34
Age 35-39
Age 40-44
Age 45-49
Age 50-54
Age 55-59
Age 60-64
Age 65-69
Age 70-74
Age 75+

Household Income   (15.00/M)
Under $50K
$50k-$75K
$75K-$100K
$100K-$150K
$150K-$199K
$200K+

Parents of Children by Age/Gender   (15.00/M)
POC 0-3
POC 4-9
POC 10-15
POC 16-17

Ethnicity   (15.00/M)
African American
Asian (Central/Southwest,Far East,South selectable)
European (Eastern,Western selectable)
Greek
Hispanic (Spanish-speaking selectable)
Irish
Mediterranean
Native American
Inquire for others or specific country ethnicity

Religion   (15.00/M)
Buddhist
Catholic
Greek Orthodox
Hindu
Jewish
Muslim
Protestant
Inquire for others

Charitable Donors   (15.00/M)
General Donors
Environmental Donors
Health Donors
Political Donors (Democratic,Republican,Liberal Conservative selectable)
Religious Donors
Wildlife Donors

Lifestyle Interests   (15.00/M)
Apparel Buyers (Kids,Men’s,Women’s selectable)
Arts/Culture
Automotive
Aviation (real,not model planes)
Bargain Seekers
Beauty/Cosmetics
Birds
Collectibles (Stamps/Coins selectable)
Cooking
Cooking-Gourmet
Crafts (Crocheting,Knitting Needlepoint,Quilting,Sewing selectable)
Do It Yourselfer
Ethnic Product Buyers (African American,Asian selectable)
Equestrian
Health
Health-Diet/Weight Loss
Health-Fitness/Exercise
Gardening
Grandparents
Health Fitness Exercise
History
Home Decorating/Furnishings
Homeowner
Home Value
Investing
Length of Residence
Outdoors
Outdoors-Boating/Sailing
Outdoors-Camping/Hiking
Outdoors-Fishing
Outdoors-Hunting
Pets
Pets-Cats
Pets-Dogs
Photography
Publishing- Science Fiction
Rural Farming
Science
Sports
Sports-Auto Racing
Sports-Baseball
Sports-Basketball
Sports-Football
Sports-Golf
Sports-Hockey
Sports-Skiing
Sports-Soccer
Sports-Tennis
Sweepstakes
Travel
Travel-Cruises
Travel-Foreign
Travel-RV
Travel-US

LIST TYPE

Consumer
 

COUNTS THROUGH

06/30/2025

CARD UPDATED

07/17/2025

UPDATE CYCLE

MONTHLY

NEXT UPDATE

08/15/2025

INCOME

$

SELECTIONS

$10+ Donors 10.00/M
$15+ Donors 15.00/M
$20+ Donors 20.00/M
$25+ Donors 25.00/M
1 Month Hotline 26.00/M
12 Month Hotline 11.00/M
3 Month Hotline 21.00/M
6 Month Hotline 16.00/M
Age 15.00/M
Cancellation Run Charges 15.00/M
Charitable Donors 15.00/M
Ethnicity 15.00/M
Gender/Sex 8.00/M
Household Income 15.00/M
Lifestyle Interests 15.00/M
Non Reciprocal 20.00/M
Parents of Children by Age/Gender 15.00/M
Religion 15.00/M
SCF 8.00/M
State 8.00/M
Zip 8.00/M

KEY CODING

Key Coding is available
Charges: 5 /M

MATERIAL & PROCESSING

Delivery Fee 75.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 5,000
DOLLARS: $

NET NAME POLICY

85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM

ID NUMBERS

DMI NUMBER
NEXTMARK NUMBER 481558
MIN NUMBER 47735

CURRENCY

US Dollar

CONTACT

2nd Backup Orders/Clearances Anjie Logan anjie.logan@data-axle.com (914) 925-2469
Orders/Clearances * Tina Hess Tina.hess@data-axle.com (402) 836-4442
Sales Britt Perry britt.perry@data-axle.com (402) 836-5100
SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com
1st Backup Orders/Clearances Carmen Aponte carmen.aponte@data-axle.com (914) 925-2400

*=primary contact

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