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Heifer International - Donorbase

SEGMENTS

207,737 TOTAL UNIVERSE / BASE RATE $95.00/M
100,312 0-12 Month Donors $100.00/M
107,425 13-24 Month Donors $95.00/M
Donorbase (all orders) + $30.00/M

DEMOGRAPHICS/PROFILE

Women 67%
Men 27%
Average Income $

DESCRIPTION

Ending poverty begins with agriculture.

 

Since 1944, Heifer International has worked to bring help, healing and hope to millions of impoverished families worldwide. Heifer's mission is to end hunger and poverty in a sustainable way by supporting and investing alongside local farmers and their communities.

 

Today Heifer works in 21 countries around the world to strengthen local economies and build secure livelihoods that guarantee a living income to local farmers - creating lasting change from the ground up. Families are able to earn a living income and continuously lift up their communities as they train the next generation of leaders. By supporting and training the world's farmers, ranchers, and female business owners, Heifer is investing in a new breed of success.

Through the Donorbase modeling program, participants of this database have the opportunity to apply their house or prospecting models to this file or they can take straight donor data in order to better target prospects. This program can be utilized for new test opportunities or expansion activity on the file.

SOURCE

  • Direct mail sold

NET NAME PRICING

Policy: Net Name 85%
Minimum: 50,000
Run Charge: $ 10 /M
Terms: 20% Commission to Recognized Brokers

PROFILE

Donorbase   (30.00/M)
Animal Welfare 15,381
Environmental 24,517
Health 17,363
Humanitarian 20,848
Political Liberal 12,074
Public Benefit 26,061

LIST TYPE

Consumer
 

COUNTS THROUGH

03/31/2025

CARD UPDATED

04/08/2025

UPDATE CYCLE

QUARTERLY

NEXT UPDATE

07/18/2025

INCOME

$

SELECTIONS

Cancellation Run Charges 15.00/M
Donorbase 30.00/M
Gender/Sex 8.00/M
SCF 8.00/M
State 8.00/M
Zip Code 8.00/M

KEY CODING

Key Coding is available
Charges: 3 /M

MATERIAL & PROCESSING

Delivery Fee 75.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 5,000
DOLLARS: $

NET NAME POLICY

85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM

ID NUMBERS

DMI NUMBER
NEXTMARK NUMBER 459967
MIN NUMBER 459967

CURRENCY

US Dollar

CONTACT

Orders/Clearances * Mary Louie mary.louie@data-axle.com (914) 925-2457
SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com
1st Backup Orders/Clearances Akshay Pawar akshay.pawar@data-axle.com
Sales Britt Perry britt.perry@data-axle.com (402) 836-5100
2nd Backup Orders/Clearances Nancy Arbuco nancy.arbuco@data-axle.com (914) 925-2478

*=primary contact

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