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Altar + Home (formerly The Printery House)

SEGMENTS

34,605 TOTAL UNIVERSE / BASE RATE $105.00/M
24,680 24 Month Buyers + $2.00/M
15,474 12 Month Buyers + $5.00/M
5,709 6 Month Buyers + $10.00/M
3,171 3 Month Buyers + $20.00/M
Business Address $130.00/M
Fundraising/Non-Religious $75.00/M

DEMOGRAPHICS/PROFILE

Women 80%
Men 13%
Average Income $45,000
Average Unit of Sale $50

DESCRIPTION

**Rental File Only**

 

Altar + Home (formerly The Printery House) is an apostolic work of the monks and employees of Conception Abbey, a Benedictine monastery situated in the rolling farmlands of northwest Missouri. The mission is to proclaim the Gospel and share the Christian faith through the creation and distribution of printed products and contemporary religious art.

 

Buyers have purchased Catholic and Christian themed greeting cards and gifts, including stationery, jewelry, figurines, collectibles, home decor, icons and custom imprinted items. Proceeds from Altar + Home (formerly The Printery House) help support the apostolic labors of the monks of Conception Abbey who also receive an accredited college education as they study for the priesthood.

 

The avid consumers of Altar + Home (formerly The Printery House) are guided by their faith, making them compassionate, thoughtful and giving. The file will perform well for Catholic, Christian and other religious offers, as well as nonprofit offers including premium-based AND straight appeals, stationery, books, and other book/publishing offers, credit card, food offers, gifts and general merchandise, travel and more! This is a great and powerful way to reach the Catholic and Christian marketplace, as well as mainstream consumers and donor-prospects!

 

Average age 60+

 

*****Note*****

****All mailer approvals are reciprocal*****

*** No Black out dates***

SOURCE

  • Catalog
  • Internet/On-Line
  • Buyers

NET NAME PRICING

Terms: 20% Commission to Recognized Brokers

PROFILE

Dollar Counts   
$25+ $50+ $75+ $100+
3 Month 5,511
4,756
4,249
3,865
6 Month 11,864
10,214
9,114
8,319
12 Month 19,040
16,010
14,060
12,642
24 Month 31,078
25,481
22,086
19,424

LIST TYPE

Consumer
 

COUNTS THROUGH

06/01/2024

CARD UPDATED

08/14/2025

UPDATE CYCLE

ANNUALLY

NEXT UPDATE

11/30/2025

INCOME

$45,000

SELECTIONS

$100+ Buyers 30.00/M
$150+ Buyers 36.00/M
$25+ Buyers 16.00/M
$50+ Buyers 22.00/M
$75+ Buyers 26.00/M
12 mo buyers 5.00/M
24 mo buyers 2.00/M
6 Month Buyers 10.00/M
Age 13.00/M
Apogee Enhanced 16.00/M
Behavioral Models 16.00/M
Dollar Counts
Ethnicity 20.00/M
Gender/Sex 10.00/M
Lifestyle 16.00/M
Non-Reciprocal Fee 20.00/M
Religion 20.00/M
SCF/State/Zip 10.00/M
Subscriber Enhanced 20.00/M

KEY CODING

Key Coding is available
Charges: 5 /M

MATERIAL & PROCESSING

Delivery Fee 75.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 7,500
DOLLARS: $500

ID NUMBERS

DMI NUMBER
NEXTMARK NUMBER 457998
MIN NUMBER 46601

CURRENCY

US Dollar

CONTACT

Sales Lynn Wallis lynn.wallis@data-axle.com  (402) 836-5602
2nd Backup Orders/Clearances Aakriti Lal aakriti.lal@data-axle.com
SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com
Orders/Clearances * Viplawa Jagatap viplawa.jagatap@data-axle.com
1st Backup Orders/Clearances Priyanka Golhar priyanka.golhar@data-axle.com

*=primary contact

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