SEGMENTS
| 220,088 | TOTAL UNIVERSE / BASE RATE | $75.00/M |
| 85,391 | 3 Month Donors* | $75.00/M |
| 161,729 | 6 Month Donors* | $75.00/M |
| 226,356 | 12 Month Donors* | $75.00/M |
| *$15/M Apogee Enhancement fee applies and covers all Apogee selects | ||
| See below for specific donor categories |
DEMOGRAPHICS/PROFILE
| Average Income | $100,000 |
DESCRIPTION
Exclusively for Apogee members...
The Ranger Rick & Zoobooks Masterfile is now optimized for fundraising appeals. Pinpoint the donors who are ready for your appeal via category/affinity selects, philanthropic RFM variables, etc.
Apogee, Data Axle's nonprofit co-operative database, serves all nonprofit sectors and contains data from over 30 million philanthropic households and over 1 billion donations.
This is a combined unduplicated masterfile of Ranger Rick, Ranger Rick Jr., Ranger Rick Cub, Ranger Rick Zoobooks & Ranger Rick Dinosaurs. Mailers can cut across the entire database or segment by subscribers, gift givers or expires. Through these children's publications, kids learn all about animals, their habitats, and how to help endangered species and their environment.
The states of Utah and Michigan are suppressed from every order.
Ranger Rick is a magazine for children ages 7 and up. Published 10 times per year.
Ranger Rick Jr. is a magazine for children ages 4-7. Published 10 times per year.
Ranger Rick Cub is a magazine for children ages 0-4. Published 6 times per year.
Ranger Rick Dinosaurs is a magazine for children ages 4-7. Published 6 times per year.
Ranger Rick Zoobooks is a magazine for children ages 7 and up. Published 9 times per year.
SUBSCRIBER names are provided TITLE SLUGGED, “To the ____ Family”.
GIFT GIVER names are provided TITLE SLUGGED AND FIRST NAME/LAST NAME.
SOURCE
- Other
NET NAME PRICING
| Policy: | Net Name 85% |
| Minimum: | 50,000 |
| Run Charge: | $ 10 /M |
| Terms: | 20% Commission to Recognized Brokers |
PROFILE
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LIST TYPE
Consumer
COUNTS THROUGH
05/31/2025
CARD UPDATED
06/24/2025
UPDATE CYCLE
MONTHLY
NEXT UPDATE
07/15/2025
INCOME
$100,000
SELECTIONS
| Apogee Enhancement | 15.00/M |
| category/affinity | |
| Gender/Sex | 10.00/M |
| Non Reciprocal Fee | 15.00/M |
| State, SCF, Zip | 10.00/M |
KEY CODING
| Key Coding is available | |
| Charges: | 2 /M |
MATERIAL & PROCESSING
| Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
| NAMES: | 7,500 |
| DOLLARS: | $350 |
NET NAME POLICY
85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM
ID NUMBERS
| DMI NUMBER | |
| NEXTMARK NUMBER | 433033 |
| MIN NUMBER | 433033 |
CURRENCY
US Dollar
CONTACT
| 1st Backup Orders/Clearances | Tiffany Ayres | tiffany.ayres@data-axle.com | (402) 836-6203 |
| Sales | Laura Cox | laura.cox@data-axle.com | (402) 836-5689 |
| Orders/Clearances | * Tina Hess | Tina.hess@data-axle.com | (402) 836-4442 |
| SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com |
*=primary contact
