SEGMENTS
| 1,351,342 | TOTAL UNIVERSE / BASE RATE | $75.00/M |
| 1,351,342 | Apogee Donor Match* | |
| 295,437 | 3 Month Donors* | $75.00/M |
| 562,322 | 6 Month Donors* | $75.00/M |
| 869,854 | 12 Month Donors* | $75.00/M |
| *$15/M Apogee Enhancement fee applies and covers all Apogee selects | ||
| See below for specific donor categories |
DEMOGRAPHICS/PROFILE
| Women | 80% |
| Men | 13% |
| Average Income | $67,000 |
| Average Unit of Sale | $56 |
DESCRIPTION
Exclusively for Apogee members...
The Collections Etc. file is now optimized for fundraising appeals. Pinpoint the Collections Etc. donors who are ready for your appeal via category/affinity selects, philanthropic RFM variables, etc.
Apogee, Data Axle's nonprofit co-operative database, serves all nonprofit sectors and contains data from over 30 million philanthropic households and over 1 billion donations.
The Collections Etc. catalog offers a large assortment of unique gifts, home essentials, garden accessories, seasonal themed merchandise, and as seen on TV products, featuring 1,500 items at $14.99 or less. Highly responsive consumers shop from a huge variety of value items that add style, charm, and uniqueness to their homes. Collections Etc.'s broad selection of value priced merchandise and customer focus have propelled the growth of loyal customers.
Usage indicates that Collections Etc. will work well for mailers in the following categories: multiple fundraisers, gift, apparel, general merchandise, health & personal care, travel, consumer book offers, home decor, solutions, gadgets and more targeting this enthusiastic buying group.
Average Age: 68
Average Income: $67,000
Cancellation Information:
All cancelled orders are subject to a $150 fee plus selection charges, $15/M running charges and shipping charges. Full rental charges will apply to all cancellations after the original mail date and after the merge.
SOURCE
- 100% Direct Mail
NET NAME PRICING
| Policy: | Net Name 85% |
| Minimum: | 50,000 |
| Run Charge: | $ 10 /M |
| Terms: | 15% Commission to Recognized Brokers |
PROFILE
|
|||||||||||||||||||||||||||||||||||||||||||||||||||||||||
LIST TYPE
Consumer
COUNTS THROUGH
05/31/2025
CARD UPDATED
06/06/2025
UPDATE CYCLE
MONTHLY
NEXT UPDATE
07/12/2025
INCOME
$67,000
SELECTIONS
| Apogee Donors 12 Months | 15.00/M |
| category/affinity | |
| philanthropic RFM variables | |
| SCF | 10.00/M |
| Special Processing Fee | 20.00/M |
| State | 10.00/M |
| ZIP | 10.00/M |
KEY CODING
| Key Coding is available | |
| Charges: | 3.5 /M |
MATERIAL & PROCESSING
| Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
| NAMES: | 10,000 |
| DOLLARS: | $ |
NET NAME POLICY
85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM
ID NUMBERS
| DMI NUMBER | |
| NEXTMARK NUMBER | 432478 |
| MIN NUMBER | 432478 |
CURRENCY
US Dollar
CONTACT
| Orders/Clearances | * Tiffany Ayres | tiffany.ayres@data-axle.com | (402) 836-6203 |
| 1st Backup Orders/Clearances | Tina Hess | Tina.hess@data-axle.com | (402) 836-4442 |
| 2nd Backup Orders/Clearances | Anjie Logan | anjie.logan@data-axle.com | (914) 925-2469 |
| SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com | ||
| Sales | Lynn Wallis | lynn.wallis@data-axle.com | (402) 836-5602 |
*=primary contact
