SEGMENTS
247,424 | TOTAL UNIVERSE / BASE RATE | $80.00/M |
22,940 | 3 Month Donors <$25 | + $20.00/M |
60,730 | 6 Month Donors | + $15.00/M |
117,629 | 12 Month Donors | + $12.00/M |
89,379 | 12 Month Age 50+ | + $28.00/M |
81,687 | 12 Month Age 65+ | + $28.00/M |
184,518 | 24 Month Donors | + $5.00/M |
2,873 | 24 Month Puerto Rico Donors | $95.00/M |
8,759 | 24 Month Spanish Donors | $105.00/M |
Commercial Rate | $75.00/M |
DEMOGRAPHICS/PROFILE
Women | 56% |
Men | 27% |
Average Income | $75,000 |
Average Unit of Sale | $38 |
DESCRIPTION
Since 1887 Mercy Home for Boys And Girls has been caring for and protecting at-risk youth. They specialize in long-term, out-of-home care in residential programs. Each child receives round-the-clock care and support, therapy, private education, tutoring and mentoring. Mercy Home's support and love spark children's dreams and turn them into realities.
Youth who are placed in one of these homes will be given an opportunity that provides hope for their future and the promise of a fresh start. These boys and girls, age 11-21, reap the benefits of the kind donations of Mercy Home's patrons. The desire of these donors to help others will translate to a great new source of responsive names for your nonprofit campaign!
The file is now enhanced with lifestyle, age, income and demographic information. This file will perform well for a variety of consumer offers including health-oriented items, travel, financial, wine and food, health and insurance promotions, gifts and general merchandise, children's offers, publishing, credit offers, apparel and fashion accessories.
Demographic Profile:
Age: 55+, Average Income: $75,000
Clearances and orders from nonprofit mailers require proof of nonprofit status. Please provide 501c(3) or 501c(4) form with initial order/clearance.
For those mailers who do not offer a reciprocal list rental/exchange opportunity, there is a fee of $25/M.
20% Commission to recognized brokers.
NCOA: 4x Year (Feb., May, August & Nov.)
Additional selects available, please inquire.
SOURCE
- 100% Direct Mail
NET NAME PRICING
Policy: | Net Name 85% |
Minimum: | 50,000 |
Run Charge: | $ 10 /M |
Terms: | 20% Commission to Recognized Brokers |
PROFILE
|
LIST TYPE
Consumer
COUNTS THROUGH
06/30/2025
CARD UPDATED
07/07/2025
UPDATE CYCLE
MONTHLY
NEXT UPDATE
08/10/2025
INCOME
$75,000
SELECTIONS
$10+ Donors | 12.00/M |
$15+ Donors | 17.00/M |
$20+ Donors | 20.00/M |
$5+ Donors | 7.00/M |
$50-$99.99 Donors | 25.00/M |
12 Month Donors | 12.00/M |
24 Month Donors | 5.00/M |
3 Month $25+ (Consumer mailers only) | 15.00/M |
3 Month <$25 Donors | 20.00/M |
6 Month Donors | 15.00/M |
Age | 16.00/M |
Cancellation Running Charges | 10.00/M |
Charitable Donors | 16.00/M |
Ethnicity | 16.00/M |
Facebook Digital Display | 55.00/M |
Facebook Match & Target | 25.00/M |
Gender/Sex | 8.00/M |
Household Income | 16.00/M |
Lifestyle Interests | 16.00/M |
Non-Reciprocal Fee (If Your List Is Not Available) | 25.00/M |
Parents of Children by Age/Gender | 16.00/M |
Premium Donors | 10.00/M |
Religion | 16.00/M |
Run Charges (Net Name) | 10.00/M |
State, SCF, Zip | 8.00/M |
KEY CODING
Key Coding is available | |
Charges: | 3 /M |
MATERIAL & PROCESSING
Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
NAMES: | 5,000 |
DOLLARS: | $ |
NET NAME POLICY
85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM
ID NUMBERS
DMI NUMBER | 37219 |
NEXTMARK NUMBER | 427835 |
MIN NUMBER | 427835 |
CURRENCY
US Dollar
CONTACT
SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com | ||
1st Backup Orders/Clearances | Tiffany Ayres | tiffany.ayres@data-axle.com | (402) 836-6203 |
2nd Backup Orders/Clearances | Anjie Logan | anjie.logan@data-axle.com | (914) 925-2469 |
Orders/Clearances | * Priyanka Golhar | priyanka.golhar@data-axle.com | |
Sales | Britt Perry | britt.perry@data-axle.com | (402) 836-5100 |
*=primary contact
