Pets/Animal

Behavioral Models are a series of pre-developed categorical models. These models are built using a full array of demographic and psychographic data elements. They are used to predict generic consumer behaviors and attitudes. Sourced from the Data Axle Consumer Database

Data Axle's consumer transaction dataset provides powerful insight into household buying behaviors. With ever-evolving consumer preferences and market dynamics, the ability to decode consumer behavior is an essential part of effective business strategies. Transaction data is a powerful ally, equipping marketers, analysts, and sales teams with invaluable insights into consumer purchasing behaviors and preference.

Increase your market share in the $39 billion dollar pet industry by utilizing the largest database listing of dog, cat, bird and horse owners on the market today.

The MobileTrakBase is comprised of consumers who have been identified as visiting and shopping in specific retail locations. The file is sourced from GPS locale data where consumers using a mobile app can be pinpointed based on what businesses and locations they have visited. Reach these animal lovers who have visited a number of different pet establishments such as pet food stores, grooming centers, pet supply outlets, etc. They are shopping for quality items for all types of animals including dogs, cats, fish, birds, reptiles, hamsters, etc.

The National Wildlife Federation Catalog features products including nature-themed cards, gifts, apparel, jewelry and educational toys. Purchases from this catalog support the conservation programs of National Wildlife Federation. This list should work well for gift, nature-related and nonprofit offers.

This is a combined unduplicated file consisting of subscribers & gift givers to Ranger Rick, Ranger Rick Jr., Ranger Rick Cub, Ranger Rick Zoobooks & Ranger Rick Dinosaurs. If Wiland modeling is your goal, this approach allows members to apply their models including Clear Advantage, List Affinity, Best Customer, Best Donor, Comprehensive Response, Comprehensive Correlation, Acquisition Response, Core Revenue Response and Long-Term Value to the NWF Ranger Rick & Zoobooks file.

Reach pet owners and animal lovers from the Orchard Brands Masterfile file. With multisourced overlay data including transactional data, you can accurately target the multitude of pet enthusiasts available on this file. The Orchard Brands Masterfile includes buyers from the following iconic brands: Appleseed’s, Blair and Drapers & Damon’s.

Exclusively for Apogee members...the Ranger Rick & Zoobooks Masterfile is now optimized for fundraising appeals. This is a combined unduplicated masterfile of Ranger Rick, Ranger Rick Jr., Ranger Rick Cub, Ranger Rick Zoobooks & Ranger Rick Dinosaurs. Pinpoint the donors who are ready for your appeal via category/affinity selects, philanthropic RFM variables, etc. Apogee, Data Axle's nonprofit co-operative database, serves all nonprofit sectors and contains data from over 30 million philanthropic households and over 1 billion donations.

This combined, unduplicated file consisting of subscribers & gift givers to Ranger Rick, Ranger Rick Jr., Ranger Rick Cub, Ranger Rick Zoobooks & Ranger Rick Dinosaurs is available for statistical modeling. Through these children's publications, kids learn all about animals, their habitats, and how to help endangered species and their environment.

Published by National Wildlife Federation, (FKA Ranger Rick Zoodinos), Ranger Rick Dinosaurs make these prehistoric creatures come alive for kids ages 4-7, with it's scientifically-correct illustrations and rich photos.

Published by National Wildlife Federation, Ranger Rick Zoobooks is a colorful, illustrated publication designed to educate children ages 7+ about animals in their world! It is published 9 times a year.