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Data Cards

Over 3200 consumer, business and donor lists to power your direct mail, email and omnichannel media planning

List Name Universe Updated Usage
Data Axle Consumer Database Behavioral Models Email List Mailing List Telemarketing List

Behavioral Models are a series of pre-developed categorical models. These models are built using a full array of demographic and psychographic data elements. They are used to predict generic consumer behaviors and attitudes. Sourced from the Data Axle Consumer Database

257,818,496 10/13/2025
Data Axle Consumer Transaction Database Email List Mailing List Telemarketing List

Data Axle's consumer transaction dataset provides powerful insight into household buying behaviors. With ever-evolving consumer preferences and market dynamics, the ability to decode consumer behavior is an essential part of effective business strategies. Transaction data is a powerful ally, equipping marketers, analysts, and sales teams with invaluable insights into consumer purchasing behaviors and preference.

21,700,000 10/20/2025
Home Oasis Pool and Spa Owners Mailing List

Reach homeowners with pools and spas. These high value consumers are looking for products and supplies for their pools, patio and decks

6,450,392 10/13/2025
Jerry Baker Book Buyers Masterfile Mailing List

JERRY BAKER offers a multitude of books that influences and inspires consumers seeking home-spun solutions for their gardens, their home, and their health that promise to save time, money and effort for superior results.

31,168 10/10/2025
Pre-Home Sales Database Email List Mailing List Telemarketing List

Included in the Pre-Home Sales Database are residential homeowners who have homes that are actively available on the market and currently for sale but not necessarily under contract.

4,000,000 10/13/2025
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