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Data Cards

KQED/Bay Area Public Television

SEGMENTS

46,105 TOTAL UNIVERSE / BASE RATE $85.00/M
46,105 Active Members $85.00/M
14,352 DM Members $90.00/M

DEMOGRAPHICS/PROFILE

Women 51%
Men 37%
Average Income $
Average Unit of Sale $35

DESCRIPTION

LIST IS AVAILABLE TO 501(C)3 NON-PROFIT ORGANIZATIONS ONLY.

 

KQED serves the people of Northern California with a community-supported alternative to commercial media. They provide citizens with the knowledge they need to make informed decisions; convene community dialogue; bring the arts to everyone; and engage audiences to share their stories. They help students and teachers thrive
in 21st century classrooms, and take people of all ages on journeys of exploration - exposing them to new people, places and ideas.

 

KQED Public Television 9 is one of the nation's most-watched public television stations during primetime. KQED produces and acquires programs that inspire, inform, and entertain the people of Northern California. KQED broadcasts the best available programs from PBS, APT, and other distributors, and also produces its own unique national and local programs, series, and specials. Airing more independent films than any other public broadcasting station in the country, KQED is committed to bringing the work of local and independent film producers to the community. KQED video content is now widely available for streaming and downloads on this site and on iTunes.

 

KQED/Bay Area Public Broadcasting members are affluent and well-educated, living predominantly in the San Francisco Bay Area. They celebrate diversity, embrace innovation, value lifelong learning, and share a passion for public service.

 

Demographic Profile:
Average Age 45
Income $100,000 and up 68%

SOURCE

  • Direct mail sold

NET NAME PRICING

Policy: Net Name 85%
Minimum: 50,000
Run Charge: $ 10 /M
Terms: 10% Commission to Recognized Brokers

LIST TYPE

Consumer
 

COUNTS THROUGH

09/29/2025

CARD UPDATED

10/08/2025

UPDATE CYCLE

QUARTERLY

NEXT UPDATE

12/31/2025

INCOME

$

SELECTIONS

Cancellation Run Charges 15.00/M
Gender/Sex 8.00/M
Non Reciprocal 25.00/M
SCF 8.00/M
State 8.00/M
Zip 8.00/M

KEY CODING

Key Coding is available
Charges: 3 /M

MATERIAL & PROCESSING

Delivery Fee 75.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 5,000
DOLLARS: $

NET NAME POLICY

85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM

ID NUMBERS

DMI NUMBER
NEXTMARK NUMBER 423176
MIN NUMBER 8524

CURRENCY

US Dollar

CONTACT

SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com
1st Backup Orders/Clearances Viplawa Jagatap viplawa.jagatap@data-axle.com
2nd Backup Orders/Clearances Priyanka Golhar priyanka.golhar@data-axle.com
Orders/Clearances * Aakriti Lal aakriti.lal@data-axle.com

*=primary contact

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