SEGMENTS
| 18,782 | TOTAL UNIVERSE / BASE RATE | $85.00/M |
| 10,203 | 12 Month $5+ Donors | $95.00/M |
| 16,943 | 24 Month $5+ Donors | $90.00/M |
| Catholic | + $15.00/M | |
| Consumer Mailers - $10/M off base | ||
| Non Reciprocal Rental Rate | + $20.00/M |
DEMOGRAPHICS/PROFILE
| Women | 54% |
| Men | 45% |
| Average Income | $99,300 |
| Average Unit of Sale | $35 |
DESCRIPTION
Reach charitable Catholics who have donated to Smile Train.
Smile Train is dedicated to helping the millions of children in the developing world who suffer from cleft lip and palate through a sustainable model that provides training and funding to empower local doctors in 85+ developing countries to provide 100%-free cleft repair surgery in their communities.
Average Age: 56
Average Income: $99,300
54% Female
CANCELLATION INFO
All cancelled orders are subject to a $150 cancellation fee, plus $15/M running charges, selection charges, material and shipping charges. Full rental charges apply to all cancellations made on or after the mail date or merge.
SOURCE
- Direct Mail
NET NAME PRICING
| Policy: | Net Name 85% |
| Minimum: | 50,000 |
| Run Charge: | $ 10 /M |
| Terms: | 20% Commission to Recognized Brokers |
LIST TYPE
Consumer
COUNTS THROUGH
01/30/2026
CARD UPDATED
02/12/2026
UPDATE CYCLE
MONTHLY
NEXT UPDATE
03/15/2026
INCOME
$99,300
SELECTIONS
| Gender | 8.00/M |
| Non Reciprocal Fee | 20.00/M |
| Religious | 15.00/M |
| SCF | 8.00/M |
| State | 8.00/M |
| Zip | 8.00/M |
KEY CODING
| Key Coding is available | |
| Charges: | 3 /M |
MATERIAL & PROCESSING
| Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
| NAMES: | 7,500 |
| DOLLARS: | $ |
NET NAME POLICY
85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM
ID NUMBERS
| DMI NUMBER | |
| NEXTMARK NUMBER | 377560 |
| MIN NUMBER | 377560 |
CURRENCY
US Dollar
CONTACT
| 1st Backup Orders/Clearances | Tiffany Ayres | tiffany.ayres@data-axle.com | (402) 836-6203 |
| 2nd Backup Orders/Clearances | Priyanka Golhar | priyanka.golhar@data-axle.com | |
| Sales | Laura Cox | laura.cox@data-axle.com | (402) 836-5689 |
| SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com | ||
| Orders/Clearances | * Prashishkumar Ghatol | prashishkumar.ghatol@data-axle.com |
*=primary contact
