In Defense of Animals
SEGMENTS
| 15,523 | TOTAL UNIVERSE / BASE RATE | $85.00/M |
| 4,949 | 12 month Donors | $100.00/M |
| 9,704 | 24 month Donors | $95.00/M |
| 12,467 | 36 month Donors | $90.00/M |
DEMOGRAPHICS/PROFILE
| Women | 72% |
| Average Income | $ |
| Average Unit of Sale | $14 |
DESCRIPTION
In Defense of Animals is an international animal protection organization with over 250,000 valued supporters and a 30-year history of protecting animals, people and the environment through education, campaigns and hands on rescue facilities in India, Africa, and rural Mississippi. Our main headquarters are established in San Rafael, California
In Defense of Animals works to bring pressure on regents of Universities and National Institutes of Health to end funding of senseless animal research and to educate and alert the public of these problems.
Average Age 35+
SOURCE
- Membership
NET NAME PRICING
| Terms: | 20% Commission to Recognized Brokers |
LIST TYPE
Consumer
COUNTS THROUGH
06/30/2022
CARD UPDATED
07/14/2025
UPDATE CYCLE
ANNUALLY
NEXT UPDATE
09/30/2025
INCOME
$
SELECTIONS
| 12 Month Donors | 8.00/M |
| Dollar Select | |
| Gender | 8.00/M |
| Key Coding | 5.00/M |
| Pre-Sort | 1.50/M |
| Recency | |
| SCF | 8.00/M |
| State | 8.00/M |
| Zip | 8.00/M |
| Zip Tape Conversion Fee | 10.00/F |
| Zip+4 | 5.00/M |
KEY CODING
| Key Coding is available | |
| Charges: | 5 /M |
MATERIAL & PROCESSING
| Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
| NAMES: | 3,000 |
| DOLLARS: | $ |
ID NUMBERS
| DMI NUMBER | |
| NEXTMARK NUMBER | 325532 |
| MIN NUMBER | 7594 |
CURRENCY
US Dollar
CONTACT
| Orders/Clearances | * Viplawa Jagatap | viplawa.jagatap@data-axle.com | |
| 1st Backup Orders/Clearances | Priyanka Golhar | priyanka.golhar@data-axle.com | |
| 2nd Backup Orders/Clearances | Aakriti Lal | aakriti.lal@data-axle.com | |
| SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com |
*=primary contact