SEGMENTS

DEMOGRAPHICS/PROFILE

DESCRIPTION

Famous for featuring fashionable shoes in hard-to-find sizes, Masseys enjoys strong customer loyalty from its catalog customers.  These women can take advantage of Masseys' in-house credit offer so they can pay for their purchases over time.  The Masseys catalog features a large selection of women's footwear in a wide range of sizes as well as apparel & jewelry/bags/accessories.  From current trends to classic styling, Masseys is a leading source for quality, name-brand footwear and apparel.  Female buyers have purchased from Masseys for their timeless style, custom sizes and ultimate comfort. 

Masseys is a division of Mason Companies, Inc.

Visit:  www.masseys.com

We recommend this program for a variety of offers including:  home decor, gifts, travel, food, gardening, health and beauty, fitness, books and magazines, financial and insurance, and general merchandise.

Additional Demographics

Age range:  40 - 55

Average Online Buyers: 42%

General Comments

-All reservations must be fulfilled 8 weeks prior to the "need-by" date with one of the following:  order placement, confirmation of reservation in writing, or cancellation of reserved space in writing

-All shipments must be packed in convenient cartons - no bulk pack, no gaylords.  Shipments not packed properly will be refused.  Any redelivery charges will be at the mailer's expense.

-Competitive product offers will not be accepted

-Inserts due 4 weeks prior to mail date

-Two actual insert samples required for review and approval by printer's bindery

Insert specs:  

Min: 3.5" x 5" 

Max: 4.75" x 6"

SOURCE

• Direct mail sold
• Catalog

GENERAL COMMENTS

All shipments must be packed in convenient cartons - no bulk pack, no gaylords. Shipments improperly packed will be refused. Any redelivery charges will be at the mailer's expense. All cartons must be clearly marked with quantity per carton, total number of cartons per shipment, total quantity per shipment, key code, mailer name and program name. All material must be shipped prepaid. If inserts are not received on time, insertion dates will not be guaranteed. Payment is due 30 days from invoice date. All quantities are based on projected distribution. Owner makes no warranties, representations or guarantees regarding insertion dates or quantities. Owner reserves the right to modify or delay insertion numbers and mailing dates. Owner shall not be liable for any delays in delivery of package inserts and is not liable for any special, direct, indirect, incidental or consequential damages, including, but not limited, to loss of income or loss of profits, rising out of or relating to this insertion order. This program does not allow first right of refusal. Overweight and hand insertion charges are not commissionable. NEITHER DATA-AXLE NOR THE PROGRAM OWNER GUARANTEES THAT INSERTION QUANTITIES WILL BE MET. WE ASSUME NO LIABILITY FOR PIECES NOT DISTRIBUTED ON TIME DUE TO FLUCTUATIONS IN SALES, CHANGES IN MAIL DATES OR CIRCULATION QUANTITIES. INSERTION DATES FOR TIME SENSITIVE PIECES CANNOT BE GUARANTEED.

NET NAME PRICING