SEGMENTS
8,595,064 | TOTAL UNIVERSE / BASE RATE | $35.00/M |
8,595,064 | Estimated Annual Catalogs | $35.00/M |
DEMOGRAPHICS/PROFILE
Women | 89% |
Men | 4% |
Average Income | $50,000 |
Average Unit of Sale | $93 |
DESCRIPTION
This catalog blow-in program offers mailers the opportunity to reach Maryland Square's valued customers. Maryland Square is a catalog marketer of fine-brand business, dress, and casual women's footwear in a wide range of sizes. These consumers are educated, professional women who look for quality, comfort, and style. With over 700 styles to choose from, Maryland Square gives them the best of all worlds.
We recommend this program for a variety of offers including: home decor, gifts, travel, food, gardening, health and beauty, fitness, books and magazines, financial and insurance, and general merchandise.
Additional Demographics
Average age: 55
Credit card buyers: 88%
Web Buyers: 33%
General Comments
-All reservations must be fulfilled 8 weeks prior to the "need-by" date with one of the following: order placement, confirmation of reservation in writing, or cancellation of reserved space in writing
-All shipments must be packed in convenient cartons - no bulk pack, no gaylords. Shipments not packed properly will be refused. Any redelivery charges will be at the mailer's expense.
-Competitive product offers will not be accepted
-Inserts due 4 weeks prior to mail date
-Two actual insert samples required for review and approval at printer's bindery
Insert specs:
Min: 3.5" x 5"
Max: 4.75" x 6"
SOURCE
- Direct mail sold
- Catalog
GENERAL COMMENTS
All shipments must be packed in convenient cartons - no bulk pack, no gaylords. Shipments improperly packed will be refused. Any redelivery charges will be at the mailer's expense. All cartons must be clearly marked with quantity per carton, total number of cartons per shipment, total quantity per shipment, key code, mailer name and program name. All material must be shipped prepaid. If inserts are not received on time, insertion dates will not be guaranteed. Payment is due 30 days from invoice date. All quantities are based on projected distribution. Owner makes no warranties, representations or guarantees regarding insertion dates or quantities. Owner reserves the right to modify or delay insertion numbers and mailing dates. Owner shall not be liable for any delays in delivery of package inserts and is not liable for any special, direct, indirect, incidental or consequential damages, including, but not limited, to loss of income or loss of profits, rising out of or relating to this insertion order. This program does not allow first right of refusal. Overweight and hand insertion charges are not commissionable. NEITHER DATA-AXLE NOR THE PROGRAM OWNER GUARANTEES THAT INSERTION QUANTITIES WILL BE MET. WE ASSUME NO LIABILITY FOR PIECES NOT DISTRIBUTED ON TIME DUE TO FLUCTUATIONS IN SALES, CHANGES IN MAIL DATES OR CIRCULATION QUANTITIES. INSERTION DATES FOR TIME SENSITIVE PIECES CANNOT BE GUARANTEED.
NET NAME PRICING
Terms: | 15% Commission to Recognized Brokers |
LIST TYPE
Consumer
COUNTS THROUGH
CARD UPDATED
04/28/2025
UPDATE CYCLE
ANNUALLY
NEXT UPDATE
02/23/2026
INCOME
$50,000
MATERIAL & PROCESSING
Delivery Fee | 75.00/F |
Processing Fee | 50.00/F |
MINIMUM ORDER REQUIREMENTS
NAMES: | 100,000 |
DOLLARS: | $ |
ID NUMBERS
DMI NUMBER | |
NEXTMARK NUMBER | 301287 |
MIN NUMBER | 151931 |
CURRENCY
US Dollar
DIMENSIONS
- Maximum Size: Inquire
- Minimum Size: 3 1/2" x 5"
- Oversized: No
- Maximum Weight: .15 OZ
- Overweight: No
- Maximum Inserts: 1
CONTACT
Sales | Jennifer Kelley | Jennifer.Kelley@data-axle.com | (402) 836-5193 |
Order/Count Contact | * Shrikant Patki | shrikant.patki@data-axle.com |
*=primary contact
