SEGMENTS

DEMOGRAPHICS/PROFILE

DESCRIPTION

Collections Etc. now has donor data to target individuals charitable causes.

The Collections Etc. catalog offers a large assortment of unique gifts, home essentials, garden accessories, seasonal themed merchandise, and as seen on TV products, featuring 1,500 items at $14.99 or less. Highly responsive consumers shop from a huge variety of value items that add style, charm, and uniqueness to their homes. Collections Etc.'s unique selection of value priced merchandise and customer focus has propelled the growth of loyal customers.

Usage indicates that Collections Etc. will work well for mailers in the following categories: gift, apparel, general merchandise, health & personal care, travel, consumer book offers, home decor, multiple fundraisers, solutions, gadgets and much more targeting this enthusiastic buying group.

Average Age: 69
Average Income: $69,000

Cancellation Information:

All cancelled orders are subject to a $150 fee plus selection charges, $15/M running charges and shipping charges. Full rental charges will apply to all cancellations after the original mail date and after the merge.

SOURCE

• Direct mail sold

NET NAME PRICING

PROFILE

Donor Counts   (16.00/M) Animal Welfare 28,557 Environment/Wildlife 168,596 Health 237,718 Religious 60,777 Veterans 267,454 Bible Devotional Readers 53,082 Cultural Events 64,935 Political Affiliation    Democratic 109,470 Republican 114,364 Ethnicity   (16.00/M) African American 147,121 Catholics 247,310 Irish 113,487 Jewish 11,681 Spanish Speaking Buyers 54,168 Ailment    allergies 65,666 alzheimers 581 angina/heartdisease 10,769 arthritis/rheumatism 40,268 asthma 18,960 bladder control difficulty 9,686 diabetes 15,740 emphysema 2,514 frequent/headaches 32,842 hearing difficulty 20,047 high blood pressure 40,896 high cholesterol 35,871 migraines 22,871 osteoporosis 6,236 physical handicap 5,436