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Disabled American Veterans Enhanced

SEGMENTS

2,809,231 TOTAL UNIVERSE / BASE RATE $80.00/M
2,809,231 Active Donors $80.00/M
944,329 12 Month Donors $85.00/M
551,097 6 Month Donors $90.00/M
295,553 3 Month Donors $95.00/M
144,888 1 Month Donors $100.00/M
Non Reciprocal Fee + $20.00/M

DEMOGRAPHICS/PROFILE

Women 54%
Men 45%
Average Income $
Average Unit of Sale $14.5

DESCRIPTION

The Disabled American Veterans file is enhanced with demographic, psychographic, ethnic, language and religious data. 

 

DAV is the official voice of America's service connected disabled veterans, families and survivors. Disabled American Veterans is totally supported by contributions from the American public.


The donor list of DAV brings you proven responders to direct mail of all types. 83% were generated from commercial direct mail response lists, and 17% from other direct mail donor lists. 98.4% of DAV's donors respond to the appeals by check, proving that they read direct mail and take action.

 

Average Age 67

Average Income $50K

 

complete sample must be supplied on all orders.


Net Name Policy: No waiving minimums for nonprofit mailers. All rentals are on a gross-name basis only.

No net name arrangement is available to nonprofit mailers.

 

CANCELLATION INFO
All cancelled orders are subject to a $150 cancellation fee, $15/M run charges, selections (if applicable) material and shipping. Full rental charges apply to all cancellations made after merge/mail date.

 

Additional selects available, please inquire.

SOURCE

  • Direct mail sold
  • Compiled lists

NET NAME PRICING

Policy: Net Name 0%
Terms: 20% Commission to Recognized Brokers

PROFILE

Age   (12.00/M)
Age 18-24
Age 25-29
Age 30-34
Age 35-39
Age 40-44
Age 45-49
Age 50-54
Age 55-59
Age 60-64
Age 65-69
Age 70-74
Age 75+

Household Income   (12.00/M)
Under $50K
$50k-$75K
$75K-$100K
$100K-$150K
$150K-$199K
$200K+

Parents of Children by Age/Gender   (12.00/M)
POC 0-3
POC 4-9
POC 10-15
POC 16-17

Ethnicity   (12.00/M)
African American
Asian (Central/Southwest,Far East,South selectable)
European (Eastern,Western selectable)
Greek
Hispanic (Spanish-speaking selectable)
Irish
Mediterranean
Native American
Inquire for others or specific country ethnicity

Religion   (12.00/M)
Buddhist
Catholic
Greek Orthodox
Hindu
Jewish
Muslim
Protestant
Inquire for others

Charitable Donors   (12.00/M)
General Donors
Environmental Donors
Health Donors
Political Donors (Democratic,Republican,Liberal Conservative selectable)
Religious Donors
Wildlife Donors

Lifestyle Interests   (12.00/M)
Apparel Buyers (Kids,Men’s,Women’s selectable)
Arts/Culture
Automotive
Aviation (real,not model planes)
Bargain Seekers
Beauty/Cosmetics
Birds
Collectibles (Stamps/Coins selectable)
Cooking
Cooking-Gourmet
Crafts (Crocheting,Knitting Needlepoint,Quilting,Sewing selectable)
Do It Yourselfer
Ethnic Product Buyers (African American,Asian selectable)
Equestrian
Health
Health-Diet/Weight Loss
Health-Fitness/Exercise
Gardening
Grandparents
Health Fitness Exercise
History
Home Decorating/Furnishings
Homeowner
Home Value
Investing
Length of Residence
Outdoors
Outdoors-Boating/Sailing
Outdoors-Camping/Hiking
Outdoors-Fishing
Outdoors-Hunting
Pets
Pets-Cats
Pets-Dogs
Photography
Publishing- Science Fiction
Rural Farming
Science
Sports
Sports-Auto Racing
Sports-Baseball
Sports-Basketball
Sports-Football
Sports-Golf
Sports-Hockey
Sports-Skiing
Sports-Soccer
Sports-Tennis
Sweepstakes
Travel
Travel-Cruises
Travel-Foreign
Travel-RV
Travel-US

LIST TYPE

Consumer
 

COUNTS THROUGH

06/14/2025

CARD UPDATED

06/25/2025

UPDATE CYCLE

MONTHLY

NEXT UPDATE

07/15/2025

INCOME

$

SELECTIONS

$10+ Donors 12.00/M
$5+ Donors 7.00/M
Age 12.00/M
Charitable Donors 12.00/M
Ethnicity 12.00/M
Gender/Sex 8.00/M
Household Income 12.00/M
Language 12.00/M
Lifestyle Interests 12.00/M
Non Reciprocal Fee 20.00/M
Parents of Children by Age/Gender 12.00/M
Religion 12.00/M
SCF 8.00/M
State 8.00/M
Zip 8.00/M

MATERIAL & PROCESSING

Delivery Fee 75.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 10,000
DOLLARS: $

NET NAME POLICY

0%

ID NUMBERS

DMI NUMBER
NEXTMARK NUMBER 281890
MIN NUMBER 147061

CURRENCY

US Dollar

CONTACT

SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com
2nd Backup Orders/Clearances Mary Louie mary.louie@data-axle.com (914) 925-2457
Orders/Clearances * Tara Lambert tara.lambert@data-axle.com (402) 836-6271
1st Backup Orders/Clearances Nihal Shetty nihal.shetty@data-axle.com
Sales Laura Cox laura.cox@data-axle.com (402) 836-5689

*=primary contact

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