Data Cards
SEGMENTS
| 86,379 | TOTAL UNIVERSE / BASE RATE | $110.00/M |
| 26,760 | 3 Month Buyers | + $32.00/M |
| 36,934 | 6 Month Buyers | + $22.00/M |
| 50,922 | 12 Month Buyers | $110.00/M |
| Fundraising Rate $75/M | ||
| Publishing Rate $65/M | ||
| Food Rate $80/M |
DEMOGRAPHICS/PROFILE
| Women | 78% |
| Men | 16% |
| Average Income | $75,000 |
| Average Unit of Sale | $70 |
DESCRIPTION
The National Wildlife Federation Catalog features products including nature-themed cards, gifts, apparel, jewelry and educational toys. Purchases from this catalog support the conservation programs of National Wildlife Federation. This list should work well for gift, nature-related and nonprofit offers.
| Demographics/Profile: | |
| Women | 78% |
| Men | 16% |
| Homeowners | 99% |
| Married | 68% |
| Average Age | 65 |
| College Graduates | 49% |
| PC Owners | 12% |
| Post Graduates | 19% |
| Average HH Income | $75,000 |
| Source: | |
| Direct Mail | 100% |
General Comments:
Sample mail piece is required for approval.
SOURCE
- See below in Description
NET NAME PRICING
| Policy: | Net Name 85% |
| Minimum: | 50,000 |
| Run Charge: | $ 10 /M |
| Terms: | 20% Commission to Recognized Brokers |
LIST TYPE
Consumer
COUNTS THROUGH
02/18/2025
CARD UPDATED
06/05/2025
UPDATE CYCLE
BIMONTHLY
NEXT UPDATE
11/30/2025
INCOME
$75,000
SELECTIONS
| $100 | 42.00/M |
| $25 | 17.00/M |
| $50 | 22.00/M |
| $75 | 32.00/M |
| 3 Month Hotline | 32.00/M |
| 6 Month Hotline | 22.00/M |
| Average Purchase | 10.00/M |
| Cancellation Fee | 150.00/F |
| Cancellation Running Charges | 10.00/M |
| Running Charge | 10.00/M |
| SCF | 10.00/M |
| State | 10.00/M |
| Zip | 10.00/M |
MATERIAL & PROCESSING
| Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
| NAMES: | 10,000 |
| DOLLARS: | $ |
NET NAME POLICY
85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM
ID NUMBERS
| DMI NUMBER | 17997 |
| NEXTMARK NUMBER | 214420 |
| MIN NUMBER | 10616 |
CURRENCY
US Dollar
CONTACT
| SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com | ||
| 2nd Backup Orders/Clearances | Aakriti Lal | aakriti.lal@data-axle.com | |
| Orders/Clearances | * Viplawa Jagatap | viplawa.jagatap@data-axle.com | |
| 1st Backup Orders/Clearances | Priyanka Golhar | priyanka.golhar@data-axle.com | |
| Sales | Laura Cox | laura.cox@data-axle.com | (402) 836-5689 |
*=primary contact
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