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Democratic National Committee Donors Enhanced

SEGMENTS

2,843,889 TOTAL UNIVERSE / BASE RATE $90.00/M
1,275,770 24 Month Donors $90.00/M
1,087,165 12 Month Donors + $10.00/M
412,106 6 Month Donors + $12.00/M
324,286 3 Month Donors + $15.00/M
Non-Reciprocal + $25.00/M
Catalog Rate $80.00/M
Publisher Rate $75.00/M

DEMOGRAPHICS/PROFILE

Women 50%
Men 50%
Average Income $60,000
Average Unit of Sale $25

DESCRIPTION


Enhanced with Demographic & Lifestyle Selects. The Democratic National Committee is the headquarters for the Democratic party, the oldest political party in the world. The mission of the DNC is to help elect Democratic candidates across the country to office. DNC donors contribute to support political outreach programs, give candidates technical assistance in their campaigns, train a new generation of campaign specialists and put on the Democratic National Convention.

Reciprocal rental or exchange required.         

 

Average Age is 69.

Average Income is $60,000.

 

Ask us about our Behavioral Models:

Data Axle's Behavioral Models have been applied to the highly responsive Democratic National Committee file. The models were developed to provide ready-made "marketing answers" to marketers based on a full array of Data Axle data available. Every possible variable is used to capture demographic, lifestyle and census data with specific categories selected based on consumer behavior and attitudes.

SOURCE

  • Donors

GENERAL COMMENTS

PLEASE NOTE: This file has a blocked mail date schedule. Approved mail dates cannot be changed without notification and re-approval.

NET NAME PRICING

Terms: 20% Commission to Recognized Brokers

PROFILE

Lifestyle Select 12 Month   (11.00/M)
Apparel General 431,451
Apparel Womens 17,671
Bible 10,123
Charitable Donor 265,996
Collectibles 4,482
Cooking 17,947
Gardening 6,356
Gift Giver 6,623
Health Fitness Exercise 2,829
Home Decorating 8,644
Music 2,188
Outdoors 2,782
Pets 1,491
Sports General 2,361
Sports Golf 287
Travel General 2,880
Wildlife 2,437
Environmental Donors 3,648
Health Donors 9,447
Arts/Culture Donors 25,464
Humanitarian Donors 1,365

Age   (11.00/M)
55+ 799,464
60+ 745,801
65+ 662,682
70+ 534,720
75+ 361,830

Ethnicity   (11.00/M)
Ethnicity 10,262

Religion   (11.00/M)
Religion 3,972

LIST TYPE

Consumer
 

COUNTS THROUGH

04/30/2025

CARD UPDATED

05/07/2025

UPDATE CYCLE

QUARTERLY

NEXT UPDATE

08/15/2025

INCOME

$60,000

SELECTIONS

$10+ Donors 15.00/M
$15+ Donors 20.00/M
$5+ Donors 10.00/M
$50+ Donors 40.00/M
12 Month Hotline 10.00/M
3 Month Hotline 15.00/M
30 Day Hotline 20.00/M
6 Month Hotline 12.00/M
Age 11.00/M
Behavioral Model 15.00/M
Ethnicity 11.00/M
Gender 8.00/M
Geo 8.00/M
Income 11.00/M
Lifestyle Select 12 Month 11.00/M
Mail Order Buyers 11.00/M
Non-Reciprocal Fee 25.00/M
Religion 11.00/M
Zip Tape Set Up Fee 20.00/F

KEY CODING

Key Coding is available
Charges: 3 /M

MATERIAL & PROCESSING

Delivery Fee 75.00/F

MINIMUM ORDER REQUIREMENTS

NAMES: 7,500
DOLLARS: $

ID NUMBERS

DMI NUMBER 111751
NEXTMARK NUMBER 206053
MIN NUMBER 111751

CURRENCY

US Dollar

CONTACT

Orders/Clearances * Tara Lambert tara.lambert@data-axle.com (402) 836-6271
1st Backup Orders/Clearances Vijay Thorat vijay.thorat@data-axle.com
SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com
2nd Backup Orders/Clearances Mary Louie mary.louie@data-axle.com (914) 925-2457
Sales Britt Perry britt.perry@data-axle.com (402) 836-5100

*=primary contact

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