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Data Axle The Donate 365 Database

SEGMENTS

31,913,000 TOTAL UNIVERSE / BASE RATE $75.00/M
31,913,000 Total Donors $75.00/M
15,109,969 Donors To Charitable Causes + $10.00/M
7,084,000 Donors to Health Causes + $10.00/M
1,719,500 Donors to Religious Causes + $10.00/M
1,171,000 Politically Liberal Donors + $10.00/M
2,027,900 Politically Conservative Donors + $10.00/M
18,751,000 NPR/PBS Donors + $10.00/M
15,322,685 Wildlife/Environmental Donors + $10.00/M
5,324,959 Charitable Causes Donors with Children + $10.00/M
20,789,294 Catholic Donors + $10.00/M
Deployment + $20.00/M
Net Worth/Income + $10.00/M
Nonprofit Rate $65.00/M

DEMOGRAPHICS/PROFILE

Women 44%
Men 56%
Average Income $

DESCRIPTION

The Donate 365 Database Identifies individuals with a known history of donating to charitable causes.

 

The Donate 365 Database is scored using 100% Data Axle data with proprietary predictive response values. Rankings from 1-9 are based on known transactions taking into account recency of purchase, frequency of purchase activity, and dollars spent (RFM) within each market. We recommend 7-9 (highly likely to respond). The higher RFM scores indicate frequent and recent donations...age, income, child age are also selectable.

 

Additional Selects:

Age • Income • POC • Phone Numbers • Email Addresses •Home Value • Mortgage • Home Equity • Purchase Power • Wealth Finder • Occupation • Exact Age/Adults + Children • Radius Mapping

 

Additional Masterfiles:

New Home Owners • Spanish Speaking • Travel Enthusiasts • Book + Magazine Readers • Craft Enthusiasts • Pet Enthusiasts • Gift Givers • Gardening Enthusiasts • Pet Enthusiasts • Healthy Lifestyles • High Tech & Entertainment Enthusiasts • Savvy Seniors § Outdoor Enthusiasts • Politically Active Consumers • Religious + Ethnic Masterfile • Travelers • Frequent Vacationers to name a few.

SOURCE

  • See description
  • Compiled lists

GENERAL COMMENTS

ADVISE US BEFORE RUNNING NAMES IF THE QUANTITY VARIES BY MORE THAN 10%.

NET NAME PRICING

Policy: Net Name 85%
Minimum: 50,000
Run Charge: $ 10 /M
Terms: 20% Commission to Recognized Brokers

LIST TYPE

Consumer
 

COUNTS THROUGH

02/28/2025

CARD UPDATED

03/14/2025

UPDATE CYCLE

MONTHLY

NEXT UPDATE

INCOME

$

SELECTIONS

Age 8.00/M
Credit Card 10.00/M
Date of Birth 10.00/M
Donors by Cause 10.00/M
Ethnic/Ethnicity 10.00/M
Gender/Sex 5.00/M
Home Owner 10.00/M
Home Value 10.00/M
Household Income 10.00/M
Key Code 3.00/M
Length of Residence 5.00/M
Lifestyle 10.00/M
Mail Order Buyers 10.00/M
Marital Status 5.00/M
Presence of Children 10.00/M
R-Value Scores 10.00/M
Running Charge 10.00/M
SCF 5.00/M
State 5.00/M
Telemarketing Charge 20.00/M
Zip 6.00/M

KEY CODING

Key Coding is available
Charges: 3 /M

MATERIAL & PROCESSING

Delivery Fee 110.00/F
Transmission 40.00/M

MINIMUM ORDER REQUIREMENTS

NAMES: 10,000
DOLLARS: $350

NET NAME POLICY

85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM

ID NUMBERS

DMI NUMBER 65473158
NEXTMARK NUMBER 173226
MIN NUMBER 134020

CURRENCY

US Dollar

CONTACT

SendOrdersTo MediaOrders@data-axle.com mediaorders@data-axle.com
Orders/Clearances * Dawn Wood Dawn.Wood@data-axle.com  (402) 836-5123
Sales Chris Goodwin Chris.Goodwin@data-axle.com (402) 836-5120

*=primary contact

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