SEGMENTS
| 45,717 | TOTAL UNIVERSE / BASE RATE | $120.00/M |
| 6,077 | 3 Month Mail Order Buyers | $140.00/M |
| 13,026 | 6 Month Mail Order Buyers | $135.00/M |
| 23,517 | 12 Month Mail Order Buyers | $130.00/M |
| 45,717 | 24 Month Mail Order Buyers | $120.00/M |
| Fundraisers | $75.00/M | |
| Publishers | $75.00/M | |
| Food Rate | $75.00/M |
DEMOGRAPHICS/PROFILE
| Women | 70% |
| Men | 30% |
| Average Income | $ |
| Average Unit of Sale | $300 |
DESCRIPTION
FLOR Catalog is the place to go for modular carpet tile that goes everywhere. Create your own area rug, wall to wall carpet, and everything in between.
FLOR's modular floorcovering includes: solids, patterns, textures, and unique natural fiber products, all in standard 50 cm x 50 cm square tiles.
Demographic Profile:
These customers are upscale, age 30 to 49, college educated with incomes in excess of $100,000.
These avid mail order buyers will be responsive to a wide range of direct mail offers based on their active lifestyles, higher end demographics, and high discretionary income. Test this growing file for catalog offers of gifts, home décor, apparel, food, gardening as well as fundraising appeals, financial, and publishing.
20% Commission To Recognized Brokers
SOURCE
- 100% Direct Mail
NET NAME PRICING
| Policy: | Net Name 0% |
| Terms: | 20% Commission to Recognized Brokers |
LIST TYPE
Consumer
COUNTS THROUGH
04/30/2025
CARD UPDATED
04/30/2025
UPDATE CYCLE
QUARTERLY
NEXT UPDATE
07/31/2025
INCOME
$
SELECTIONS
| $100+ Buyers | 40.00/M |
| $50+ Buyers | 25.00/M |
| $75+ Buyers | 35.00/M |
| Gender/Sex | 10.00/M |
| Running Charges | 10.00/M |
| SCF | 10.00/M |
| State | 10.00/M |
| Zip | 10.00/M |
KEY CODING
| Key Coding is available | |
| Charges: | 2 /M |
MATERIAL & PROCESSING
| Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
| NAMES: | 10,000 |
| DOLLARS: | $ |
NET NAME POLICY
0%
ID NUMBERS
| DMI NUMBER | 65467 |
| NEXTMARK NUMBER | 170245 |
| MIN NUMBER | 115536 |
CURRENCY
US Dollar
CONTACT
| 1st Backup Orders/Clearances | Viplawa Jagatap | viplawa.jagatap@data-axle.com | |
| 2nd Backup Orders/Clearances | Priyanka Golhar | priyanka.golhar@data-axle.com | |
| Orders/Clearances | * Aakriti Lal | aakriti.lal@data-axle.com | |
| Sales | Debbie Zetwick | Debbie.Zetwick@data-axle.com | (402) 836-4393 |
| SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com |
*=primary contact
