SEGMENTS
| 11,420 | TOTAL UNIVERSE / BASE RATE | $115.00/M |
| 11,420 | 24 Mos Paid U.S. Buyers | $115.00/M |
| 2,208 | Jul'24-Jun'25 Paid Buyers | + $6.00/M |
| Non-Affinity Catalog Rate | $80.00/M | |
| Fundraising Rate | $75.00/M |
DEMOGRAPHICS/PROFILE
| Women | 68% |
| Men | 26% |
| Average Income | $ |
| Average Unit of Sale | $32 |
DESCRIPTION
Frank Cawood & Associates has been a champion of consumer information for over 50 years. They strive to provide information and products that improve lives.
Gardening is emerging as the nation's No. 1 leisure activity and 1,001 Gardening Secrets is a treasure trove of gardening secrets that shows how to solve hundreds of lawn, garden, and houseplant problems using common household products.
The file includes the following titles:
1,001 Gardening Secrets
You Can Garden Anywhere
Gardening Made Easy for Seniors
How to Grow Just About Everything
SOURCE
- Direct mail sold
GENERAL COMMENTS
Delivery: 3 - 5 business days
NET NAME PRICING
| Policy: | Net Name 85% |
| Minimum: | 50,000 |
| Run Charge: | $ 10 /M |
| Terms: | 20% Commission to Recognized Brokers |
LIST TYPE
Consumer
COUNTS THROUGH
06/30/2025
CARD UPDATED
07/10/2025
UPDATE CYCLE
MONTHLY
NEXT UPDATE
08/15/2025
INCOME
$
SELECTIONS
| 1 Month Hotline | 18.00/M |
| 12 Month Hotline | 6.00/M |
| 3 Month Hotline | 13.00/M |
| 3rd Party Blow In | 15.00/M |
| 6 Month Hotline | 8.00/M |
| Cancellation Run Charges | 15.00/M |
| Gender/Sex | 9.00/M |
| Multi Buyers | 11.00/M |
| SCF | 10.00/M |
| Source | 11.00/M |
| State | 10.00/M |
| Zip | 10.00/M |
| Zip Tape | 30.00/F |
KEY CODING
| Key Coding is available | |
| Charges: | 3 /M |
MATERIAL & PROCESSING
| Delivery Fee | 75.00/F |
MINIMUM ORDER REQUIREMENTS
| NAMES: | 5,000 |
| DOLLARS: | $ |
NET NAME POLICY
85% + $ 10/M RUNNING CHARGE ON 50,000 MINIMUM
ID NUMBERS
| DMI NUMBER | 115289 |
| NEXTMARK NUMBER | 168298 |
| MIN NUMBER | 115289 |
CURRENCY
US Dollar
CONTACT
| SendOrdersTo MediaOrders@data-axle.com | mediaorders@data-axle.com | ||
| Sales | Lynn Wallis | lynn.wallis@data-axle.com | (402) 836-5602 |
| 1st Backup Orders/Clearances | Tiffany Ayres | tiffany.ayres@data-axle.com | (402) 836-6203 |
| 2nd Backup Orders/Clearances | Tina Hess | Tina.hess@data-axle.com | (402) 836-4442 |
| Orders/Clearances | * Anjie Logan | anjie.logan@data-axle.com | (914) 925-2469 |
*=primary contact
