SEGMENTS

DEMOGRAPHICS/PROFILE

DESCRIPTION

Since 1946, Paralyzed Veterans of America (PVA), the only congressionally chartered veterans service organization, has been on a mission to change lives and build brighter futures for our seriously injured heroes. PVA is a support system for our nation’s paralyzed and disabled heroes, advocating for quality health care and benefits, medical research and education addressing spinal cord injury and dysfunction, and civil rights for all people with disabilities.

In addition to PVA, donors also generously support a variety of other organizations, including children’s causes, Native American relief, food insecurity, and right-leaning societal benefit appeals. PVA donors are also proven performers for commercial mailers, especially consumer publishing and value-based memberships and catalogs.

Key Donor Demographics
Age 65 yrs+: 81%
HHI $70K+: 54%
Female: 61%
Male: 36%

Please note, enhanced selection charges apply to exchange orders.

SOURCE

• 100% DIRECT MAIL

NET NAME PRICING

PROFILE

Age   (15.00/M) 20 - 29 30 - 39 40 - 49 50 - 59 60 - 69 70 - 79 80+ Childs Age   (15.00/M) 0 - 2 3 - 5 6 - 10 11 - 15 16 - 17 Political Party   (15.00/M) Democrat Republican Lifetrait   (15.00/M) Arts Auto Work/Mechanics Avid Music Listener Baseball Spectator Basketball Spectator Beauty/Cosmetics Biking/Mountain Biking Boating/Sailing Camping/Hiking Children's Interests Collectibles General Cooking-General Cooking-Low Fat Crafts Current Affairs/Politics Dieting/Weight Loss Electronics Environmental Issues Exercise/Health Fashion Fishing Football Spectator Gardening Golf Participant Grandchildren History/Military Home Furnishings/Decorating Home Improvement Hunting/Shooting Investments Personal Investments Real Estate Investments-Stocks/Bonds Natural Foods Nascar Parenting Pets - Cat Owner Pets - Dog Owner Pets - Other Photography Reading - General Recreational Vehicles Religious/Inspirational Running/Jogging Science/Space Self Improvement Sewing/Knitting/Needlework Snow Skiing Participant Tennis - Participant Theater/Performing Art Travel - Cruise Vacations Travel - Foreign Travel - U.S. Walking Wines Income Select   (15.00/M) $ 19,999 and under $ 20,000 - $ 29,999 $ 30,000 - $ 39,999 $ 40,000 - $ 49,999 $ 50,000 - $ 74,999 $ 75,000 - $ 99,999 $100,000 - $149,999 $150,000 and up Marital Status   (15.00/M) Married Single Religion/Religious   (15.00/M) Buddhist Catholic Hindu Jewish Eastern Orthodox Protestant Charitable Donors   (15.00/M) Animal Welfare Arts or Cultural Children's Environment or Wildlife Health Political - Conservative Political - Liberal Religious