SEGMENTS

DEMOGRAPHICS/PROFILE

DESCRIPTION

PROFILE:

Data Axle owns the premier consumer database, one of the most comprehensive consumer databases on the market today. Our file combines multiple sources for the highest degree of accuracy and maximum coverage.

About the Data Axle Consumer Database:

We are the original compiler of the database of 153 million households and 258 million individuals. The database is built using 29 billion records from 90 sources, and the data is refreshed each month. The database is created through strict aging rules – households, individuals and attributes have to be validated within the last 12 to 24 months, depending upon source type and quality. It is standardized through complete postal hygiene – NCOALink®, LACSLinkTM, DPV®, DSF2®, CASSTM – and expanded with 48 month NCOA®. The database is continually being improved using models built by our fulltime analytics team. Rigorous quality control protocols are in place with over 7,500 proprietary software programs that help us compile, cleanse, and enhance millions of records.

• Data Axle uses only public or opt-in information to power its consumer databases.

Sample of Available Selections:

• Aircraft Owners
• Adult Age
• Apparel Buyers
• Bank Card/Credit Card Holders
• Bankruptcy Data

• Children's Age and Children's Products
• Country of Origin
• Date of Birth
• Degree Type: High School, College, Some College, Graduate
• Deceased File (Not for mailing purposes)
• Donors
• Dwelling Type, SFDU, MFDU, Owner, Renter
• Emails with Matching Postal
• Estimated Income
• Ethnicity
• Gardening Aficionados
• Gender
• Gift Buyers
• Grandparents
• Gourmet Food
• Home Owners
• Household Income
• Hi-Tech Households
• Internet Savvy
• Investors (Stocks/Bonds/Investing)
• Language Spoken in Household
• Lifestyle Behaviors - Cooking, Do it Your Selfers, Bible Devotional, Health and Beauty, Hobbies, Reading Preference, Home Décor
• Loan Type
• Mail Order Buyers
• Magazine Subscribers
• Marital Status
• Mortgage Information
• NCOA Available
• New/Weekly Movers
• Net Worth
• Number of Adults in Household
• Number of Children in Household
• Number of Members in Household
• Number of Trade Lines
• Occupation - Executive, Blue Collar, Doctor, Nurse, Dentist
• Pet Owners (Dog, Pet & Horse)
• Pilot License by Type
• Phones
• Political Party - Registered Voters
• Presence of Children
• Presence of Child by Age and Gender
• PRIZM CODES
• Religious Preference
• Renters
• Shopping Data
• Seniors
• Telephone Numbers
• Behavioral Models
• Travelers and Frequent Travelers
• Veteran in Household
And MORE!!!

Please inquire for pricing on special selects

FOR MORE INFORMATION PLEASE CONTACT YOUR DATA AXLE SALES REP!

SOURCE

• Compiled and Self Reported Data
• Compiled lists

NET NAME PRICING

PROFILE

Special Selects    Aircraft Owners Adult Age Apparel Buyers Bank Card/Credit Card Holders Bankruptcy Data Children's Age and Children's Products Country of Origin Date of Birth Degree Type: High School,College,Some College,Graduate Deceased File (Not for mailing purposes) Donors Dwelling Type,SFDU,MFDU,Owner,Renter Emails with Matching Postal Estimated Income Ethnicity Gardening Aficionados Gender Gift Buyers Grandparents Gourmet Food Home Owners Household Income Hi-Tech Households Internet Savvy Investors (Stocks/Bonds/Investing) Language Spoken in Household Lifestyle Behaviors - Cooking,Do it Your Selfers,Bible Devotional,Health and Beauty,Hobbies,Reading Preference,Home Decor Loan Type Mail Order Buyers Magazine Subscribers Marital Status Mortgage Information NCOA Available New/Weekly Movers Number of Adults in Household Number of Children in Household Number of Members in Household Number of Trade Lines Occupation - Executive,Blue Collar,Doctor,Nurse,Dentist Pet Owners (Dog,Pet and Horse) Pilot License by Type Phones Political Party - Registered Voters Presence of Children Presence of Child by Age and Gender PRIZM CODES Religious Preference Renters Shopping Data Seniors Telephone Numbers Behavioral Models Travelers and Frequent Travelers Veteran in Household